December, the month for many apps and games, is behind us. I rounded up the most downloaded apps in the world and ranked them for you.
Let's dive right in:
Instagram was the most downloaded app in the world in December of 2021, making its way into nearly 60 million new devices across the App Store and Google Play, according to our estimates.
TikTok was right behind it with 51 million estimated downloads, in a battle we've seen go back a few months now. A battle TikTok would win comfortably if the app wasn't banned in India...
Speaking of India, Meesho, a shopping app for India, has had its best month of downloads, reaching the #3 most downloaded app in the world. Even though it's only targeting India. That's a lot of downloads!
Meta's remaining champions, Facebook and WhatsApp, were the 4th and 5th most downloaded apps in December.
The one app we keep seeing more of over the last few months is Capcut, TikTok's video editor. I talked about it more than once, and I think it's showing a big trend that many video editor apps, which monetize very well, are not very happy about.
Our estimates show that together, the top 10 most downloaded apps in the world in December were downloaded 363M times. About 10% higher than November but with pretty much all the same players.
The same seven apps held the same seven download spots. Revenue told a different story, and a short-drama app from Singapore crashed the top 10.
MLB app downloads jumped 43% this February while revenue climbed to $3.5M, signaling a stronger season ahead for baseball on mobile.