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How to Validate Your App Idea and Nail Your Launch with Competitive Research (with Examples)
Have a great idea for an app or game? Learn how to make sure it'll work by following these simple steps.
This Week in Apps #32: Snapchat Beats Instagram, Chase Hits Square, and more.
Snapchat's growing strong even in the age of TikTok, so are HBO Max and Call of Duty.
App Teardown: How Homesnap is Bucking the Trend with App Store Optimization
In this teardown we'll look at Homesnap's performance and keywords in the U.S. App Store
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This Week in Apps #31: Parler, News, Amazon, and Mario Kart
Social media is playing an even bigger role in this presidential race.
📺 Live App Teardown Session #2: Musi, Sleepiest, and PGA Tour Golf
Ariel explains his App Teardown process and performs three live teardowns
App Teardown: Slotomania™ Knows How to Monetize Every Single Download
In this teardown we'll look at Slotomania's performance and keywords in the U.S. App Store
This Week in Apps #30: Twitch, Among Us, Genshin Impact, and more.
Lockdown swings, politics, and IPOs can't match games on mobile.
This Week in Apps #29: The NFL is Back, NY Starts Tracing, and More
The Mobile Download Index has been on a slow but steady decline lately, indicating things are normalizing.
How to Turn Competitor Intelligence into More Downloads for Your Apps
Grow your downloads and revenue faster and without costly errors by benchmarking and learning from your competitors. Here are 7 ways to do that quickly.
App Teardown - Color Widgets Has Some Opportunities
In this teardown we'll be examining the keyword and on-page ASO of Color Widget on the App Store
This Week in Apps #28 - Widgets Are on Fire, Pinterest and Discord, Too!
Apple's unannounced release of iOS14 gives some apps an unimaginable boost
App Teardown - Walmart Could Use Some Help
In this teardown we'll be examining the keyword and on-page ASO of Walmart on the App Store
This Week in Apps #27 - Quibi's New Tech, Gaming Snapchat, Indies Scoring Big, and more
It's been a while since a true indie game rose to the top of the charts, but Among Us! isn't letting go.
📺 Live App Teardown Session - Learn the Process and See it In Action
Ariel explains his App Teardown process and performs three live teardowns
App Teardown - Does Quibi Even Have a Chance on the App Store?
In this teardown we'll be examining the keyword and on-page ASO of Quibi
This Week in Apps #26 - Twitch Means Downloads, TikTok, Electric Scooters, and more.
Controversy isn't the only driver of downloads this week. Twitch, WFH, and Schools are.
App Teardown: How the #1 Jigsaw Puzzle Game Uses ASO to Get Downloads on Google Play
A deep dive into keyword optimization and on-page ASO for Jigsaw Puzzle
This Week in Apps #25 - PUBG Takes a Hit, More IPOs, IGTV, and Patreon's Big Day
A look at the numbers behind this week's tech IPOs, Instagram's TikTok-like IGTV, and more.
How To Get More Ratings for Your App or Game Overnight
Ratings play an important role in getting more downloads. Learn how to grow your ratings fast.
This Week in Apps #24 - Unity, Asana, AMC, and more
A look at the numbers behind the summer's biggest tech IPO week.
A Step by Step Guide to App Store Optimization for Games—Part 1: Keywords
App Store Optimization isn't just for apps. In this guide you'll learn everything you need to know about ASO.
This Week in Apps #23 - School, Dating, Real Estate, and more
We're continuing to see the economic impact of the un-lockdown. And Epic...
ASO and SEO: What's Similar, Different, and How They'll Get You More Downloads
App Store Optimization isn't mobile SEO. Here's what you need to know about ASO and SEO to grow downloads.
This Week in Apps #22 - Epic Goes to Battle, TikTok's SDK, Zoom, and more.
Epic's latest stunt means Fortnite is now losing thousands of dollars every hour.
The 6 KPIs Every Developer with a Subscription App Must Watch
Subscriptions offer a lucrative business model which relies on data. Here are the KPIs you must to track.
This Week in Apps #21 - Fortnite, TikTok, Uber, and more
TikTok's coin collection is multiplying while competitor byte sees some love
How To Design Screenshots That Result in Downloads—Musts, Tips, and Don'ts
Everything you need to know to convert views into downloads by optimizing your screenshots
This Week in Apps #20 - Sports Make a Comeback, an All-Time High for Pokémon Go, and more
Last week it was baseball. This week it's basketball that steals the show.
ASO Teardown: Lessons Learned from Digging into the ASO Strategy of 12 Popular Apps
In this special edition teardown we're looking at the most common takeaways.
This Week in Apps #19 - Microsoft Got Slack Angry, Baseball, and more
Video continues to unite people, and so does baseball.
ASO Teardown: Fitness Coach is a Lockdown Success Story
In this teardown we'll be examining the keyword and on-page ASO of Fitness Coach
This Week in Apps #18 - Calm, TikTok, Streaming, and more
TikTok's residency continues while new(ish) streamer Peacock TV takes flight
ASO Teardown: FotMob Takes the Lead with a Focused Keyword List
In this teardown we'll be examining the keyword and on-page ASO of FotMob
This Week in Apps #17 - TikTok's Replacement, Hamilton, Trump, and more
Politics play into app downloads, and the impact is obvious this week.
ASO Teardown: Does Google Maps Really Need App Store Optimization?
In this teardown we'll be examining the keyword and on-page ASO of Google Maps
This Week in Apps #16 - TikTok, Six Flags, Airbnb, and more
It's China against the world, again. While in the U.S. people are traveling.
📺 WWDC 2020 Recap - Clips are Landing Pages, the Future of the Mac, and More
Ariel sits down with Joe Cieplinski to recap WWDC and its impact on app businesses
ASO Teardown: Grubhub Earns Our First Ever A+
In this teardown we'll be examining the keyword and on-page ASO of Grubhub
Parler Overtakes Twitter in the U.S. as Downloads Grow by 8,300%
Twitter's new twin has gained excitement, momentum, and some serious endorsements
This Week in Apps #15 - HEY, Restaurants, Soccer, and more
Can HEY take on Gmail and Outlook? Is Trump what's keeping Twitter afloat? That and more in this issue.
ASO Teardown: Shop - Learning From Millions of Downloads
In this teardown we'll be examining the keyword and on-page ASO of Shop by Shopify
This Week in Apps #14 - Lots of Spikes!
Disney+ hits $100M, Trump takes on the App Store, casinos games are printing money, and more
How Much Is a Single Download Worth to a Mobile Casino Game?
Casino game revenue is up 53% during the lockdown, but this game isn't just about totals
ASO Teardown: Ultimate Guitar Knows How to Optimize ✅
In this ASO teardown we'll be examining the keyword and on-page strategy of Ultimate Guitar
Market Volatility Catapults Robinhood's Downloads for Second Time in 2020
No-fee Robinhood is enabling mere mortals to take their chances in the stock market
ASO Teardown: News Break Gets the Downloads, but Not Because of Its ASO Strategy...
In this ASO teardown we'll be examining the keyword and on-page strategy of News Break
This Week in Apps #12 - Protests and Recovery
Widespread protests have taken center stage, changing trends in the app store
Airbnb Downloads Recover to Pre-COVID Levels in the U.S.
A sigh of relief for Airbnb in its journey to recovery
Demand for Police Scanners Challenges Tiktok, Youtube, and Facebook in the App Store
Nationwide protests are driving massive downloads for Police Scanners and News Apps
ASO Teardown: Hulu's Critical Mistakes Mean Lots of Wasted Opportunities
In this ASO teardowns we'll be examining the keyword and on-page strategy of streaming service Hulu
This Week in Apps #11 - They're Ganging Up on TikTok
PUBG, Zynn, Twitch, HBO, and... TikTok
All the Bits - Twitch Revenue Quadruples During Lockdown
The once gamer-focused platform is now used by everyone, which means more downloads and more revenue!
Zynn Launches, Challenges TikTok and Dethrones Zoom
Just when TikTok thought everything was going well...
ASO Teardown: Lose It! Calorie Tracker - How to Do App Store Optimization Right
In this ASO teardowns we'll be examining the keyword and on-page strategy of Lose It!
This Week in Apps #10 - Ubisoft puts up a fight, Oculus Quest's first birthday, and more
Getting back to business (almost) as usual, which means IP right violations for game developers
The Numbers Behind Area F2, The Rainbow Six Clone Ubisoft Took Down by Force
Let's find out just how many downloads does it take to tick Ubisoft off
Happy Birthday to the Oculus Quest - Charting First Year Demand
Using app downloads to estimate unit sales for the Oculus Quest sales
ASO Teardown: Duolingo Commands Every Keyword in its Category
In this ASO teardowns we'll be examining the keyword and on-page strategy of Duolingo
This Week in Apps #9 - Airbnb's Recovery, Houseparty, Fitness Coach, Walmart, and more
Being able to leave the house is reversing some lockdown trends slowly, but not all.
Demand for Walmart's Flagship App Tops Amazon's for First Time in 2020
A look into how Walmart's mobile strategy is chipping at Amazon's competitive advantage
ASO Teardown: How Uber Eats Competes Against Rival Food Delivery Services on the App Store
In this ASO teardowns we'll be examining the keyword and on-page strategy of Uber Eats
This Week in Apps #8 - Google Maps, E-Scooters, and Starbucks Prove Things are Starting to Open Up
The US economy is reopening, and the impact can already be seen in app downloads across a multitude of categories
Electric Scooter Rental Downloads Grow 3.5x as Bird, Lime, and Spin Returns to Cities
In the age of social-distancing demand for alternative modes of transportation is growing.
Shopify Launches Shop, Takes Top Rank from Walmart and Challenges Amazon
A strategic move by Shopify propels their new shopping assistant to the top of the charts
Google Maps Downloads Rise for the Third Week in a Row
Countries re-opening has a direct impact on app downloads
ASO Teardown: What's a Household Name like Spotify Doing to Get Ahead on the App Store
In this ASO teardowns we'll be examining the keyword and on-page strategy of popular music streaming service Spotify
This Week in Apps #7 - TikTok's New Record, India ♥️ Fortnite but not Amazon, Facebook's Zoom-Envy, and more
What does China's "new normal" look like? Facebook puts up a fight, the USPS is in demand.
India and Brazil Push TikTok's Downloads to a New All-Time High
TikTok continues to break records with quarterly downloads reaching an all-new high.
How to Evaluate the Success of Your ASO Keyword Strategy
How do you determine if the effort you've put into your keyword strategy and ASO are working out? This guide will show you what to measure and how.
This Week in Apps #6: New App Stores, Fortnite, Stimulus, and more
Fortnite's Epic walks back its decision to bypass Google Play, Apple expands its App Store, and more.
Audible vs. Kindle: E-books Outperform Audiobooks During Social Distancing
Both e-books and audiobooks surge during the pandemic, but one pulls ahead
Epic Begrudgingly Brings Fortnite to Google Play
After months of fighting with Google, Epic gives up fight and puts Fortnite on Google Play
Verizon Chases Zoom, Acquires Blue Jeans to Get Into Video Conferencing
Video conferencing is the future, according to Verizon
How to Improve Your ASO by Analyzing Your Competitors' Keywords
Learn how to analyze your competitors' keywords in order to improve your App Store Optimization
This Week in Apps - Quibi Launches, YouTube & Chill Hits 1M Downloads, Shopify, the IRS, and more.
Life continues amid the global lockdown, and the market is adjusting to this new reality.
Airtime is the Netflix & Chill for YouTube — Hits 1,000,000 Downloads
Is streaming alone less fun than streaming together? Airtime says yes a million times.
Hollywood's $1.75 Billion Bet on Short-form Video Streaming
Quibi's launch brings together premium content with short-form video streaming
Downloads of Shopify's Package Tracker Arrive Double as Online Shopping Increases
Increase in online shopping pushes growth of package tracker in the US.
Instacart's Extraordinary Growth, By the Numbers
Instacart grows by a factor of 10 during the lockdown
This Week in Apps - Europe Gets Disney+, ClassPass Hits Rock Bottom, Etsy Gets into Face Masks, and more.
COVID-19 and the lockdown its necessitating continue to push app consumption ot new extremes.
HBO Goes Free to Slow the Spread, Pushing Downloads Up 500%
Streaming providers race to grab attention during the lockdown.
Disney+ Arrives in Europe, Gains More than a Million new Downloads
The numbers behind the rollout of Disney+ in Europe.
This Week in Apps - Things are slowing down, a Zoom alternative, and more.
Exaggerated trends are continuing to be the norm on the App Store and Google Play
The Open Source Zoom Alternative with More than 1.4M Downloads
A free alternative to Zoom is taking off all around the world
Burger King Steps Up and the Downloads Follow
Burger King is getting more downloads than McDonald's
This Week in Apps - China, News Gets Diversified, Airbnb Hits All-Time Low, and more.
Positive trends, sharing economy, and how people party
Instacart Sees Amazon-Like Download Surge
As restaurants close for safety many are relying on the gig-economy for grocery shopping
Move Over CNN, Fox, People Want Their News Aggregated!
New aggregation services are growing at a faster pace than traditional media
Airbnb, Uber, and Lyft Downloads Hit All-Time Lows
The impact of COVID-19 on sharing-economy apps is mind-blowing.
This Week in Apps - Zoom Hits a Million Downloads in One Day, Peloton, Disney+, and More.
Zoom hits new all-time highs, Peloton tops fitness apps, and an ASO hack.
The Impact of a Nationwide Quarantine on App Store Downloads
The biggest trends in App Store downloads we're seeing in Italy right now
How the Coronavirus is Impacting Downloads of Business Apps
Working from home is resulting in millions of downloads for business apps.
The Most Common ASO Mistakes You Can Avoid
ASO not working as expected? You're probably making some of these common mistakes.
What's Subscription Churn and What You Can Do to Reduce It
Fighting churn is as essential to your success as getting new users. Here's how you can do that.
What You Can Learn from Your Uninstalls & How to Eliminate Them
Learning from your competitors is a great way to advance your app and win over new users.
Why You Have to Read Your Competitors’ Reviews (and How to Do It Effectively)
Learning from your competitors is a great way to advance your app and win over new users.
How to Double the Size of Your Keyword List in the App Store
Unlock more characters to use for keywords. Here's how to do it and what to do with it.
How To Turn More Impressions Into Downloads with A/B Testing on Google Play
Learn how A/B testing can help you get more downloads by improving your app store conversion rate.
13 Free & Easy Ways to Promote Your App & Get More Downloads Now
Looking for more downloads? Follow these easy and free ways to get your app in front of more people quickly.
5 App Store Optimization Trends In 2020 You Shouldn't Ignore
Continue to improve your app store optimization by keeping up with the latest trends.
9 Ways to Find the Perfect Keywords for ASO
Use this techniques to find hundreds of keywords to rank for quickly, and boost your ASO overnight.
How to Choose the Right Keywords for App Store Optimization
Getting more downloads with keyword optimization means being able to spot the top performing keywords and ignore the rest.
How to Get Your Android App Featured on Google Play
Follow these tips to increase your chances of getting featured on Google Play.
How to Get Your App Featured on the App Store
Increase your chances of getting featured on the App Store by following these tips.
Optimizing Your App’s Name to Get More Downloads
Learn how a few simple changes to your app's name can increase your visibility and gain more downloads.
Our App Store Optimization (ASO) Checklist
Follow our ASO checklist to make sure your app is optimized for the App Store and Google Play.
App Store Connect Keyword List Optimizer
A tool to automatically optimize your App Store Connect keyword list and increase your chances of getting found on the App Store for more keywords.
How to Optimize Your Keywords List in App Store Connect
7 Simple tricks you can use to get more keywords into your App Store Connect keywords field
📺 Winning App Store Optimization Strategies - with Peter Godtfredsen
ASO consultant Peter from Mobtimizers joins us to discuss App Store Optimization strategies and shares his framework for success as well as tips and tricks.
The Secret to Effective ASO is Optimizing for People
Learn how to turn the results of your traditional App Store Optimization efforts into real downloads by improving your download conversion.
📺 5 Essential Tips To Improve Your App Store Optimization
Traditional ASO, which focuses on keywords, can help get your app noticed but views don't mean downloads. In this video we share 5 tips to get more downloads.
13 Power Tips For Replying To Reviews
Engaging with users is essential to the success of any app. Here are 13 tips to always keep in mind.
Advanced Lead Generation Tactics for SDK Makers
Tips to help you leverage insights to get more app publishers to install your SDK.
App Store Downloads Show China’s Workforce is Working From Home
Much of China’s massive workforce has been grounded since the novel coronavirus hit the country, forcing companies across the country to shut down temporarily.
TikTok is Proving that All Publicity is Good Publicity
TikTok, the mobile video sharing app that’s been taking over social media, has been in the news a lot lately.
Microsoft Teams Dethrones Slack, Becomes Most Downloaded Business Chat App in 2019
There's a new sheriff in team messaging town, and it's giving Slack a run for its VC money
Apple Erases More than 20 Million Ratings in Two Days
Many developers, large and small, woke up last week to a very sad reality, where their apps were stripped of thousands of app ratings.
📺 Everything Interesting from Apple's WWDC 2018
Ariel and special guest Joe Cieplinski discuss the highlights from WWDC and what the future holds for app development.
What Kind of Apps and Games Get Featured on Google Play?
Getting featured on Google Play is something every Android developer would like to experience, but it isn’t something you can just ask for or pay for.
This is What Going Viral Looks Like – The Numbers Behind FaceApp
FaceApp has been in the news a lot this week. The seemingly magical AI face morphing app went viral earlier this week, resulting in a meteoric rise in Top App charts.
Snapchat’s Gender Swap Filters = 41% More Downloads
SnapChat's new investment in filters seems to be paying off. Big time!
Who’s Using Apple’s ARKit (2019)?
Apple has been pushing ARKit as the future. Here's a lok at who's using it so far in 2019.
The Time The U.S. Government Took Over The App Store & Google Play
Did you know the IRS has a mobile app? Here's a look at it's performence this tax season.
Microsoft Goes All-In On React Native For Their Mobile Apps
A look under the hood of many Microsoft apps shows they're moving to React Native
Honey Comes and Goes – A Lesson In App Marketing
This app went viral overnight. Here's how they did it.
Shazam for iOS Sheds 3rd Party SDKs
A look under the hood of Apple-owned Shazam shows it's getting rid of 3rd party SDKs. Here are all the SDKs that got the axe.
Square Takes On PayPal With Its New In-App Payments SDK
Payment processors are squaring off on mobile. Here are the winners (and losers).
Thousands of iOS Apps Lost Half of Their Ratings This Weekend
App Store bug strips popular apps of their hard-earned ratings. Here's everyone that was affected.
The Numbers Behind Apple’s Best Apps & Games of 2018
Apple just revealed the top apps of the year. Here's why these were chosen.
Apple Leaves More Than 6,200 Mac Apps Homeless
Mac App Store bug kicks 20%+ of apps out of the store. Here's how big this issue is.
Who’s Downloading Mobile Banking Apps?
Banks are competing over your attention, now through your pocket. Here are the winners and losers.
Spotify was downloaded on 25 million iPhones in the U.S. in 2018
Music streaming apps are growing. Here's what the landscape looks like.
Walmart Struggles to Compete With Amazon on The App Store
We all know Amazon is a power-house. But just how hard is it to compete with Amazon? Find out in this report.
Microsoft Challenges Firefox For 2nd Most Downloaded Mobile Web browser In The U.S.
Microsoft is actually kicking ass with their mobile browser. Here are the numbers to prove it.
Amazon’s App Downloads Quadruple During Prime Day
Amazon went all-in this Prime Day with ads on and off the store, and it worked. Here's the data behind their success.
iOS Developers Ship 29% Fewer Apps In 2017, The First Ever Decline - And More Trends To Watch
Apple's App Store shrank for the first time. See this and other app and mobile SDK trends in our latest annual report.
Making the Switch to Subscriptions – The Story of Ulysses
Changing your business model isn't an easy decision. Max tells us about building Ulysses and going subscriptions.
10 Changes to the App Store That Can Get Your App More Downloads
Take advantage of these tips to get more exposure and more downloads through the updated App Store in iOS11
Making Apps People Need - Litha Soyizwapi Creator of GauRider App
Litha saw a problem, designed an app to solve it, built it, and then promoted reaching the top charts — all by himself.
7 Insights From GSMA’s Mobile Connectivity Index
We analyzed the latest Mobile Connectivity Index from the GSMA and here are seven insights you need to know about.
Designing With Simplicity in Mind - Ryan McLeod of Blackbox
Award winning game Blackbox creator tells us about design decisions and crafting fun (but challenging) experiences.
Annual report: App Stores Start to Mature – 2016 Year in Review
In our latest annual report we dive into app development trends, store growth, and the technologies powering apps.
