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#102 - Popular Doesn't Mean Impossible (Simple ASO Strategy)
Discover the power of strategic keyword placement for App Store Optimization.
This Week in Apps - Streaming Shakeup
#165 - ChatGPT breezes past a quarter million in revenue, HBO's rebrand may be an expensive one, Peloton finally came to its sense, and more!
ChatGPT Breezes Past a Quarter Million Dollars Within Days of Launch
The official ChatGPT app rolled out last week and has been one of the most downloaded apps in the US, the only country i...
Weekly News & Insights to Help Your App Win
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Goodbye HBO, Hello Max - Big News For Streaming?
It's finally here. A few months ago, HBO announced it will merge content from HBO Max and the recently-acquired Discove...
Meta Sold Giphy at a Huge Loss - Downloads Tell the Story
Are you into gifs? If so you must know Giphy, the search engine for gifs. A few short years ago Facebook's Meta bought G...
Peloton is (Finally) Going All-In on Mobile Fitness
Peloton has been trying to highlight and monetize its in-app content for a while now. That should help the company weath...
Shopping is Becoming Political - PublicSq. Takes Over the App Store
Before I dive into the next one I have to put a disclaimer that this isn't about the politics behind this app and is onl...
This Week in Apps - Shopping Showdown?
#164 - Did OpenAI just crush a $10M industry? Amazon is no longer the most downloaded shopping app in the US, and more!
How Many Apps Will Turn 10 This Year?
Earlier in the week, I polled my Twitter followers to see if they could guess how many apps turn 10 this year. For the f...
Amazon Loses Downloads Lead in the US to Chinese Competition
Amazon has been the most downloaded shopping app in the US for a very long time. It managed to beat local competitors li...
TikTok's Downloads Dropped 38% in the US This Year
Earlier this week, the state of Montana announced its plan to ban TikTok in 2024. This is the first decisive action we'v...
Anime Earns Big on the App Store
Streaming apps are somewhat of an easy go-to on This Week in Apps because it's an area of the store that's only been tak...
There's an Official ChatGPT App Now - What's Going to Happen to the $10,000,000 Industry its Absence Created?
OpenAI released an official mobile app for ChatGPT this week. Normally I'd wait a week or two and collect some data befo...
📺 Live App Teardown - Are You Making These ASO Mistakes?
Watch Ariel analyze apps in real time highlighting the good, bad, and ugly to help them get more downloads with App Store Optimization.
#101 - What's a Keyword Opportunity?
The easiest way to get ahead with App Store optimization is to find a keyword everyone else isn't seeing. Those are keyword opportunities and this is what they look like.
This Week in Apps - Time for Something New
#163 - Disney+ is growing up, a new teen sensation, Discord's future, and more!
Is frfr the New Gas? Here Are the Numbers
A new app rose to the top of the charts this week, if only for a brief moment. But that brief moment reminded me of anot...
Demand for Discord Slides a Whopping 37% Since 2021
Demand for Discord, much like demand for most digital ways to communicate, grew sharply in 2020 and continued steadily i...
The App Store Ushers "Cheap" Apps - How Many Apps for Cost Under $0.99?
The App Store is about to turn 15 in a few months and while it's changed drastically since launching in 2008, one thing ...
Snapchat's Subscription Revenue Grew the Most in April
April is behind us which means it's time to check in on Snapchat's mobile revenue. I like to do that with big platforms ...
Why is Disney+ Bringing Hulu Into Its Flagship App?
Disney announced this week that it'll bring content from Hulu into the flagship Disney app later this year. On the surf...
#100 - It's All About the Proper ASO Mix
Where you place your keywords is very important for ASO, but only if you get enough of these.
This Week in Apps - It Happened!
#162 - Twitter's growing revenue, another sport joins the streaming race, the most downloaded apps and games in the world, and more!
Twitter Hits Peak Revenue As Downloads Continue to Drop
2023 has been a very strong year in mobile revenue for Twitter. The last time I looked at revenue, in March, Twitter hit...
It Finally Happened - The Most Downloaded Apps in April
April is over, which means it's time to crunch the numbers and rank the most downloaded apps in the world for the month....
India's Mega Power is On Display - The Most Downloaded Games in April
I crunched the numbers and ranked the most downloaded games in April and noticed an interesting trend. And it's not abou...
