I crunched the numbers to give you the most downloaded games in January, and this list is nothing like what I'd expected.
Subway Surfers was the most downloaded game in January, adding 25M new downloads to its user base. India and Brazil continue to be at the top of the list in January, but downloads came from a lot of countries. I wonder how it'll do when I analyze game revenue next week.
Roblox was right behind it, netting 16M new downloads, according to our App Intelligence.
January wasn't a great month for the hyper casuals. Likely due to a slowdown in ad-spend after a busy December. But a few did manage to sneak in, although at the bottom.
Two of my personal favorites also made an appearance on this list. 8 Ball Pool snatched the #10 position overall, and Among Us! came in 10th in the App Store.
Together, we estimate that the top 10 most downloaded games in the world were downloaded a total of 148M times.
December saw a curious split: downloads dropped 2% while revenue sat at $1.3B. ChatGPT and TikTok dominated both charts as the mobile industry enters a new maturity phase.
Wall Street bet $2 billion on Polymarket, and downloads surged 1,172% in December. The prediction market banned in 2022 is now where Wall Street looks for signals.