This week I crunched the numbers and ranked the highest-earning apps in the US. I ranked downloads last week, in case you missed it.
TikTok was the highest-earning app in March, which is what I expect will be the case in months to come. It ended March richer than February, adding $62M of net revenue from the US to its bottom line, according to our estimates. Nearly 20% higher than February!
YouTube was right behind with $49M in net revenue from the US, which is higher than February but only by a bit. I've been comparing these two in terms of revenue but, it's worth remembering that in-app purchases serve different purposes for the two. And TikTok's case has a much more direct correlation to demand than YouTube's.
Something to keep in mind.
Streaming and dating apps fill up the rest of the spots in our top 10 round-up, which resembles February a lot, albeit with higher numbers.
Together, the top 10 highest earning apps brought in $318M of net revenue in March from the US, according to our estimates. This total is about 10% higher than that of February, and all apps on our list have seen an increase in revenue without exception.
Black Friday felt different this year. Not bad, with US downloads in the Shopping category rising 10 in November vs. las...
After years of decline, 2025 marks a dramatic reversal: the App Store is experiencing its biggest wave of new app releas...