Google Photos is one app I rarely come across when looking for exciting apps or trends. I'm not entirely sure why, but it just hasn't come up.
Until 2023, that is.

Google Photos started 2022 with $6M of net revenue in January in the App Store, according to our estimates. And that's net, meaning what Google gets to keep after giving Apple its share.
By August, net revenue from the App Store grew to $6.4M and by December, the total ballooned to more than $7.5M. 29% growth during 2022. That's some serious growth for a feature that's built into every iPhone...
But don't go just yet! In January of 2023, net revenue from the App Store jumped a whopping 17% from the already-high figure of December to $9M, according to our estimates.
I didn't expect to see such high numbers for an app like Google Photos. Primarily because it's a feature that's already available, but also because Google is Apple's opposite when it comes to data privacy, something I expect iPhone users to keep in mind.
Google must be doing something right!
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