Last year I made a bunch of predictions about App Store Optimization in 2022. It's something I've been doing every year for a while now.
Before making ASO predictions for 2023 I'm going to review my predictions to see which happened as I thought and which didn't, and share my learnings.
A practical guide to app screenshots covering clarity, keyword alignment, custom product pages, social proof, and testing.
A practical ASO guide from a live app teardown covering app names, keywords, screenshots, localization, and Apple Ads.