Insights 6/24/23

Monetizing the News is (Finally) Working - App Store Revenue Up 370%

The newspaper business has been in financial trouble for a long time now thanks to the internet and social media. On mo...


Insights 6/24/23

Downloads Are Going into Summer Mode - The Mobile Download Index

Downloads change drastically during the summer. Kids are on vacation which means more games see more downloads, and more...


Insights 6/24/23

How Much Did HBO Lose When Moving Subscriptions to Max?

It's been a month since HBO Max joined forces with discovery and rebranded as Max. The rebranding wasn't a simple name c...


Keyword Teardowns 6/19/23

#103 - The Trick to Branded Keyword and App Store Optimization

How do branded keywords behave on the App Store and how to optimize for them.


This Week in Apps 6/16/23

This Week in Apps - Not Over Yet

#168 - Turo's downloads double, Zoom hits a new milestone, ChatGPT didn't crush 3rd parties, and more!


Insights 6/16/23

Zoom's Mobile Revenue Hits a Big Milestone

Zoom is one app that needs no introduction. During the pandemic, Zoom's downloads grew faster than any other app, and on...


Insights 6/16/23

ChatGPT Lags Behind 3rd Party Apps

I've been getting a lot of questions about whether ChatGPT's release will end all 3rd party apps. Now that the official ...


Insights 6/16/23

Turo is the Most Downloaded Car Rental App Right Now

Summertime means travel time. And wouldn't it be nicer to travel in class? Turo, the Airbnb of car rentals, offers exac...


Insights 6/16/23

Telegram Hits $14M Since Starting to Moentize

Telegram has been monetizing its app for a year now, following moves from other social platforms like Twitter and Snapch...


Insights 6/16/23

Life360's Revenue Grew 35% in May

I keep a close watch on the Top Grossing charts in the App Store and Google Play, always looking for risers. The list do...


This Week in Apps 6/9/23

This Week in Apps - Reddit's Regrettable Blunder

#167 - Reddit is pulling a Twitter, movie theaters are getting busy again, Twitter's revenue took a hit, and the most downloaded apps and games.


Insights 6/9/23

App Downloads Grow 10% in May - The Most Downloaded Apps

Happy June, which means, it's time to crunch the numbers and rank the most downloaded mobile apps in the world. The whol...


Insights 6/9/23

Monopoly Go! Took Over the App Store in May - The Most Downloaded Games

Monopoly Go! has been sitting pretty at the top of the App Store's most downloaded chart ever since it was released back...


Insights 6/9/23

Twitter's Mobile Revenue Dropped by 15% in May

Last week I looked at Snapchat's revenue and this way I'm continuing my monthly tradition and looking at the revenue for...


Insights 6/9/23

AMC Theaters Just Had Its Best Week in Downloads

Last week I looked at how demand for streaming content seems to be shifting from movies to TV and how that's helping TV-...


Insights 6/9/23

Apollo, the Biggest 3rd Party App for Reddit is Shutting Down

I don't normally do opinions in this newsletter and prefer to let the data speak for itself, but I find what's going on ...


ASO Guides 6/7/23

How To Get Your First 1,000 Users

Your app or game is live. Now what? Here are ways you can kickstart your app's growth.


This Week in Apps 6/2/23

This Week in Apps - May's Revenue Rejuvenation

#166 - Snapchat's biggest haul so far, Peacock and Paramount+ hit big too, CapCut is brewing up a storm, and more!


Insights 6/2/23

May Was Snapchat's Biggest Month of Revenue Growth (and Revenue)

With May behind us, it's time to look at Snapchat's revenue and see if the quot;paid beta testingquot; feature continues...


Insights 6/2/23

CapCut's Revenue Growth is Outpacing Every Other Competitor!

Lights, camera, CapCut! The video editor from TikTok that's now monetizing is doing so in a way that should put all of ...


Insights 6/2/23

Paramount+ Continues to Chase Peacock - Both Hit All-Time Revenue Highs

Streaming platforms have been active this year, and as we head into the summer season, I expect nothing less than the ra...


Insights 6/2/23

Crypto Exchange Coinbase Saw a Massive Drop in Downloads This Year

2023 has not been the best year for cryptocurrencies... Coinbase, which became a household name during the pandemic, is...


Insights 6/2/23

Top Dating Apps See Revenue Rebound in May After a Long Slog

Dating apps aren't new at all, but during lockdowns in 2020 they became the way to socialize to the point revenue was ri...


Keyword Teardowns 5/30/23

#102 - Popular Doesn't Mean Impossible (Simple ASO Strategy)

Discover the power of strategic keyword placement for App Store Optimization.


This Week in Apps 5/26/23

This Week in Apps - Streaming Shakeup

#165 - ChatGPT breezes past a quarter million in revenue, HBO's rebrand may be an expensive one, Peloton finally came to its sense, and more!


Insights 5/26/23

ChatGPT Breezes Past a Quarter Million Dollars Within Days of Launch

The official ChatGPT app rolled out last week and has been one of the most downloaded apps in the US, the only country i...


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