Johnny Depp Stars in... Court TV!
This is a single insight from This Week in Apps #112 - The Race is On!. Check out the full article for more insights.
Johnny Depp is in court, and an app most people didn't even know existed is having a great couple of weeks.
Court TV, an app that's just like the channel, is dedicated to streaming normally boring court cases, has seen its downloads grow by a factor of 10. Our estimates show that in the last two weeks, downloads have gone from a little under a thousand per week to almost 10,000 per week in the last two weeks.
The reason? Captain Jack Sparrow is suing his ex-wife for defamation, and the whole thing is streaming on Court TV's app. Unlike the movies, this trial isn't too exciting, but it's got a bunch of celebrities, Johnny Depp, and, more importantly, a glimpse into the life of the rich and the crazy. It's hard to say no to that.
10,000 downloads isn't a lot by any stretch (HBO Max sees that in about an hour), but it's a massive gain for an otherwise unknown app and another reminder that streaming is quite officially main-stream. No pun intended. Well, maybe just a little.
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All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.