Closing in on a $1B Top 10 - The Highest Earning Apps in the World in August
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When we look at the top-earning apps (excluding mobile games), the rankings can often feel repetitive. These app giants rake in so much revenue, according to our App Intelligence, they’ve essentially cemented their place at the top.
That’s pretty much what we’re seeing this month. But like we pointed out for July, there’s something interesting happening in the top 10. Combined, the top apps earned around $880M. In August, they came even closer to hitting $1B. So, how close? Let’s dive in.
No surprise here—TikTok was once again the world’s highest-earning app in August, pulling in $240M in net revenue for ByteDance. That’s up $19M from July, a solid 9% month-over-month jump.
YouTube stayed steady in second place, adding another $7M in August. Disney+, Tinder, and Max rounded out the top five, with revenues barely changing from July.
Last month, Peacock outpaced Hulu thanks to the Olympics, snagging the #9 spot. In August, it climbed to #8, adding an extra $4M.
And look who’s back at #10—Duolingo, returning to the top 10 for the first time since April, pushing Tencent Video out.
So, how close did we get to $1B? The top 10 brought in about $917M in August. At this rate, we’re expecting to break the $1B mark by the end of the year.
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All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.
