The Rankings Unchanged, But Revenue Soars - The Highest Earning Apps in the World in September

Ariel Ariel
Oct. 4

This is a single insight from This Week in Apps - Subscription Economics. Check out the full article for more insights.


The data has been analyzed, and the top earners across the iOS App Store and Google Play for September 2024 are ready to be revealed, courtesy of our App Intelligence. We've also been tracking the top 10's ascent to $1 billion, and they're practically close enough to touch it. Let's dive into what the data can tell us.

The highest earning mobile apps in the world in September

According to our estimates, TikTok generated over $250M of net revenue last month, adding $12M to its July total of $240M, a 5% month-over-month increase. YouTube held strong at #2, growing to $166M in September—$9M more than August—thanks to its evolving subscription strategy. And that's all net, which means what the publishers get to keep after store fees.

Disney+, Tinder, and Max maintained their spots from August, but their growth lagged. Our estimates show Disney+ netted $125M (up $1M), Tinder earned $95M (down $2M), and Max's income dipped by $4M to $40M. Again, all net.

Peacock, however, climbed to #6, reaching $48M, up from $44M. This is the highest rank Peacock has ever achieved since we started ranking apps!

The top 10 are closer than ever to crossing the $1 billion threshold with $945M in net earnings in September—a bunch more than in August. A year-end milestone is on the horizon.

App Intelligence for Everyone!

The insights in this report come right out of our App Intelligence platform, which offers access to download and revenue estimates, installed SDKs, and more! Learn more about the tools or schedule a demo with our team to get started.

Are you a Journalist? You can get access to our app and market intelligence for free through the Appfigures for Journalists program. Contact us for more details.

All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.


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