X's Mobile Revenue is At an All-Time High

Ariel Ariel
Nov. 1

This is a single insight from This Week in Apps - Betting Big. Check out the full article for more insights.


X was at the center of this election cycle. I know some of you love it and some hate it so I won't touch on anything related to that. Instead, I'm going to continue with my monthly check-ins on X's revenue that I've been doing for several years now.

If you've been following along you know that X's revenue has seen its fair share of ups and downs this year. October has seen its biggest up yet.

According to our App Intelligence, X's revenue hit a new record in October, crossing $13M in monthly net revenue, what Elon gets to keep after Apple and Google take their cut.

While it may seem surprising, this is only the third month X's revenue has been in the double digit range. August was the first month for double-digit revenues with a tad over $10M, according to our estimates.

So far this year, X has brought in $89M of net revenue, according to our estimates. Primarily from the US App Store, which isn't really a surprise. What is surprising is that the incomplete revenue in 2024 is already 65% higher than revenue for all of last year.

The US continues to be X's biggest revenue earner, by far, and Japan continues to be its second, albeit at a muuuuuch smaller scale.

It's become impossible to tell how X's revenue will perform because it's not really based on growth or performance but rather on emotion, perception, and politics. For now at least, it's growing.

App Intelligence for Everyone!

The insights in this report come right out of our App Intelligence platform, which offers access to download and revenue estimates, installed SDKs, and more! Learn more about the tools or schedule a demo with our team to get started.

Are you a Journalist? You can get access to our app and market intelligence for free through the Appfigures for Journalists program. Contact us for more details.

All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.

Tagged: #social-media

Related Resources

Did Netflix Find a New Downloads Growth Hack?
Insights
Did Netflix Find a New Downloads Growth Hack?

Netflix pulled a Peacock move last week by getting into live sports - specifically, boxing, a sport not streamed by many...

TikTokers Screaming At Chickens Sent An Unlikely Game to #1 - The Most Downloaded Games in the World
Insights
TikTokers Screaming At Chickens Sent An Unlikely Game to #1 - The Most Downloaded Games in the World

How are the top mobile games in terms of scooping up new players doing? It's time to check out the latest monthly top 10...