The Most Popular Ads & Monetization SDKs

We analyze millions of iOS and Android apps and games and rank SDKs by the number of apps they're currently installed in.
Based on our App Intelligence.

Updated 4 minutes ago

Ads & Monetization
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Most Popular SDKs on App Store

App Store

  1. AdMob market share on App Store

    1. AdMob

    72%
  2. Unity Ads market share on App Store 6%
  3. AppLovin market share on App Store 4%
  4. InMobi market share on App Store 3%
Most Popular SDKs on Google Play

Google Play

  1. AdMob market share on Google Play

    1. AdMob

    85%
  2. Google IMA market share on Google Play 13%
  3. AppLovin market share on Google Play 7%
  4. Unity Ads market share on Google Play 6%
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Frequently Asked Questions

How do you know which SDKs are installed in apps and games?

We download and scan every free iOS and Android app when it's released or updated, to get a list of all SDKs it has installed. We use those to determine which SDK is used by most apps.

Just how accurate is the SDK analysis process?

Very accurate! Our SDK detection process uses a combination of automatic scanning and human validation which eliminates all false positives.

Our SDK Intelligence supports 500+ of the most popular commercial and open source SDKs, as well as native APIs built into iOS and Android.

See all tracked SDKs →

How can I see all the SDKs a mobile app or game is using?

Using our App Intelligence tools you can quickly see the full list of all SDKs and native APIs any iOS or Android is using.

Learn more about our App Intelligence →

How can I find all the mobile apps and games that use a specific SDK?

With Explorer you can select one or more SDKs and see all the apps that use them + set up alerts to be notified when new apps install them, or when they're uninstalled.

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