Insights 8/18/23

Was HBO Max's Rebrand Worth It? A Look at Revenue Before and After

A few months ago HBO Max, one of the highest-grossing app in the US, rebranded into Max. But this wasn't a simple name c...


Insights 8/18/23

Uber Eats Struggles To Maintain Traction Internationally

Uber Eats, the food delivery service, has seen downloads for its flagship app drop by 50 since 2020. Does everyone have...


This Week in Apps 8/11/23

This Week in Apps - Back to School

#176 - A look at Saturn's growth, Bumble for Friends' launch, Twitter to X, Slack vs. Discord, and July's highest-earning apps.


Insights 8/11/23

Is Saturn a Cooler Version of Blackboard?

It's back-to-school season, and the App Store is a buzz with school-related apps. Remind and ParentSquare, communication...


Insights 8/11/23

Is Bumble for Friends a Solution Without a Problem?

Bumble wants you to swipe for friendship. Yes, that's right. It's not even a new thing - BFF was a feature that did exac...


Insights 8/11/23

X (FKA Twitter) Has a Big Discovery Problem

Twitter is no more. It's now X. Well, almost! Twitter Lite, an Android app from Twitter that's targeted mainly at India...


Insights 8/11/23

Slack Redesigned Its Interface but Is It Too Late?

I recently asked my Twitter followers if they prefer Slack or Discord for a community. I expected Slack to be the overwh...


Insights 8/11/23

Streaming, Dating, and Networking? The Highest Earning Apps in the World

I crunched the numbers and ranked the highest-earning apps for July, and since many of you have asked, I'm using global ...


This Week in Apps 8/4/23

This Week in Apps - July Was a Big Month...

#175 - X (aka Twitter) had its best month of revenue, so did NordVPN, WePlay, and Royal Match. And the numbers are big.


Insights 8/4/23

July was X's (aka Twitter) Highest Month of Mobile Revenue

Bye bye birdie... Twitter is now X and I can feel the difference. But that won't stop me from continuing the monthly tr...


Insights 8/4/23

Nord, the King of VPNs, Soars in 2023

VPNs have risen in popularity in the last few years as wars, government censorship, and lots of ads are helping many cha...


Insights 8/4/23

WePlay's Revenue Hits a Record High in July

The App Store's Top App amp; Games chart in the US has seen a lot of activity this summer. This week's main attraction i...


Insights 8/4/23

Royal Match Overtakes King's Candy Crush for the First Time

Candy Crush Saga has been the King, no pun intended, of matching games for a loooooong time. But good things can't go on...


Insights 8/4/23

WhatsApp's Multi-Year Download Decline Finally Stopped

Meta's WhatsApp, the messenger that's so popular outside of the US some governments rely on it to communicate, has been ...


ASO Guides 8/2/23

ASO Keyword Research - 9 Steps to Find the Perfect Keywords for App Store Optimization

Get more downloads with these 9 easy ways to find the best keywords for App Store Optimizarion.


This Week in Apps 7/28/23

This Week in Apps - Growing Fast

#174 - Pokemon Sleep just launched and is already the leader of its category, which country produces more mobile games, Monopoly Go's amazing revenue growth, and more!


Insights 7/28/23

Pokemon Sleep Crosses 2,000,000 Downloads

Snorlax is a sleepy Pokemon and also the icon of a new app, not a game, that uses the Pokemon brand to track your sleepi...


Insights 7/28/23

TikTok is Testing a New Music Service - Should Spotify be Concerned?

Surprise surprise, TikTok is getting into the music streaming business! Earlier this month, ByteDance soft launched Tik...


Insights 7/28/23

Fast Fashion SHEIN Wants to IPO

Fast fashion retailer SHEIN had an amazing 2023 in terms of revenue and that's making some think it will be going public...


Insights 7/28/23

Monopoly GO's Revenue Doubles in July Hitting Record Highs

Monopoly Go is one of the fastest-growing mobile games right now. If you're not familiar, Monopoly Go is a mobile versio...


Insights 7/28/23

Which Countries Publish the Most Mobile Games?

I analyzed all of the mobile games on the App Store and Google Play to answer a simple question - which countries publis...


This Week in Apps 7/21/23

This Week in Apps - Out of Gas

#173 - ChatGPT's mobile apps is two months old, where's Reddit without Apollo, India's new gambling tax, and more!


Insights 7/21/23

India Taxes Game Developers - How Much Will They Lose?

Earlier this month, the government of India announced it would soon impose a 28 tax on all betting games. This sent shoc...


Insights 7/21/23

Are Widgets Making a Comeback? Widgetable is!

Remember when widgets were new and mega hot? When Widgetsmith earned 3M per month?? Well, that was back in 2020. Downloa...


Insights 7/21/23

Reddit Isn't the Same After Apollo

Apollo is dead. Long live Apollo. Reddit has recently closed off its API to 3rd party developers and in the process, el...


Insights 7/21/23

ChatGPT Downloads Dropped 27% in the Last Month - Where's Revenue?

ChatGPT is no doubt one of the most important things that happened in technology this year. Controversial, sure, but als...


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