This Trend Has to Stop - Why Lapse is Doomed to Fail
A new app has managed to claim the 1 spot on the App Store this week. Many apps managed to do that this year, so what's...
This Week in Apps - Play to Win
#181 - YouTube's NFL push, Clubhouse's downfall, the highest earning apps and games, China, and another successful food promotion.
The NFL is Now On YouTube TV
The NFL season kicked off a few weeks ago, and with it, something new - YouTube has taken over the streaming rights to t...
Subscribe to the Newsletter
Get app news and learn about the app business with with our data-first, no fluff, newsletter. 65,000+ developers, marketers, and investors get it every week.
Downloads Are Down 99.8% Since Peak for This App, And It's Not Threads!
A lot of attention has been given to Threads, Meta's Twitter (aka X) clone that came and went in a social media spectacl...
Video Means Money - The Highest Earning Mobile Apps in August
I crunched the numbers and ranked the highest-earning mobile apps in August, and like last month, I expanded the ranking...
China's Dominance is On Display - The Highest Earning Games in August
I crunched the numbers and ranked the highest-earning mobile games in August, and just like apps, I expanded the ranking...
National Cheeseburger Day Led to a 790% Increase In Downloads For This App - It's Not McDonald's Or Wendy's
I love a good food for downloads campaign, and although we saw a few this summer, we haven't seen nearly as many as I'd ...
This Week in Apps - How Big Was the Summer for Apps and Games?
#180 - Netflix game downloads surge 67%, Snapchat+ revenue soars, TikTok tops app downloads, China mobile gaming rises, Classdojo's in-app revenue grows immensely.
The Summer Rush Resulted in a 67% Increase in Downloads for Netflix's Games
Netflix is primarily known for its streaming service, but a few years ago, Netflix got into the mobile game space. It st...
Snapchat's In-App Revenue Grew Double Digits in August
Snapchat, Snap's now year-old in-app revenue stream, has hit its highest month of revenue in August, up more than 12 mon...
Goodbye Threads - The Most Downloaded Mobile Apps in August
August was a good month for downloads. Well, for everyone but Threads. We crunched the numbers and ranked the top 10 ...
China's Growing - The Most Downloaded Mobile Games in August
I crunched the numbers and ranked the top mobile games in the world by downloads for the month of August, and can you gu...
Education Goes In App - The Biggest Back to School for Classdojo
The pandemic pushed a lot of otherwise physical school-related activities to the web and mobile, and during covid that w...
How to Validate Your App Idea and Nail Your Launch with Competitive Research (with Examples)
Have a great idea for an app or game? Learn how to make sure it'll work by following these simple steps.
#104 - Your ASO Better Be Ready When It Comes
Trends change in the App Store very quickly. Here's what you need to do to be ready with ASO.
This Week in Apps - Are Your Downloads Down?
#179 - X and ChatGPT had their best month of revenue in August, Disney's losing streak, is Instacart still growing? and a high-level look at downloads and revenue ont he App Store.
Twitter's First Full Month as X is Also Its Highest in Mobile Revenue
August is behind us which means it's time to check in on Twitter's, I mean, X's revenue. August was X's first full mont...
Are Your Downloads Down? You're Not the Only One...
The last few years have been very strange in the App Store, and if you've been reading the newsletter for long enough yo...
Instacart is Going Public - Is It Still In Demand?
Instacart, the gig economy's shopping app, has filed to go public. If you haven't used the app, Instacart is like askin...
ChatGPT's Mobile Revenue Grew 38% in August
ChatGPT's own mobile app has been out for several months now giving us a glimpse into how important it is to have a mobi...
August Ended Disney+'s Longest Losing Run
Disney's revenue has generally been growing ever since it was introduced back in 2019. This year, however, revenue star...
This Week in Apps - Still Growing
#178 - Is pinterest still growing? Gmail's revenue hits another high, the most downloaded apps and games in July, and Evernote.
Is Pinterest Still Growing?
If you've ever been down the rabbit hole of wedding plans, recipe ideas, or DIY projects, you've probably encountered Pi...
Why is Evernote Raising Its Price Again?
If you're an App Store veteran like me, when you hear the name quot;Evernotequot; you think of the most popular note tak...
Gmail's In-App Revenue Grew 179x Since 2021
Raise your hand if you've seen Gmail's paywall. I bet you haven't, but that doesn't mean Gmail isn't making money from i...
Threads Came and Went but Remini Stayed - The Most Downloaded Apps in July
July was a mostly normal month in downloads with one big exception - Threads. I ranked the most downloaded apps in the ...
