Instagram dethrones TikTok

Ariel Ariel
8/6/21

This is a single insight from This Week in Apps #73 - Look at Them Grow!. Check out the full article for more insights.


We just published our monthly report of the most downloaded apps in July, and it comes with a small surprise.

TikTok wasn't the most downloaded app. Rival Instagram took its crown after a strong rally on Android that culminated in more than 48M downloads from Google Play alone. It ended the month with 59M downloads, leaving second place for TikTok, which saw 53M downloads in July, according to our estimates.

Facebook, WhatsApp, and Snapchat round off the top five overall.

Together, the top 10 most downloaded apps recorded 361M downloads globally and across stores, according to our App Intelligence.

Check out the full report for more analysis + the top apps by revenue.

App Intelligence for Everyone!

The insights in this report come right out of our App Intelligence platform, which offers access to download and revenue estimates, installed SDKs, and more! Learn more about the tools or schedule a demo with our team to get started.

Are you a Journalist? You can get access to our app and market intelligence for free through the Appfigures for Journalists program. Contact us for more details.

All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.


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