Top App Downloads Recovered a Bit in May - The Most Downloaded Apps in the World
This is a single insight from This Week in Apps - Apple's Next Sherlock?. Check out the full article for more insights.
May is officially behind us and summer is right around the corner, and I couldn't wait any longer to rank the most downloaded apps in the world and see if the trend I've been following for over a year now continues.
And I have good news! But let's start with the winners.
ChatGPT was the most downloaded mobile app in the world in May for the second month in a row. Appfigures intelligence estimates show the AI king made its way into 50M devices in May, which is a couple millions shy of April but with enough to have the lead.
According to our estimates, Instagram made its way into 42M devices in May. A tiny bit more than April and enough to pull it into 2nd place after ranking 3rd in April.
TikTok came in third with 40M estimated downloads. A teeny tiny bit more than April, but more is always better so there's nothing to complain about here.
Other than the InstaTok shuffle, the remainder of the list is consistent with April's with Facebook and WhatsApp rounding out the top 5 most downloaded apps. Both grew a few million downloads as well.
I find it interesting that only two apps on this list aren't for chatting (Temu and CapCut).
Together, the top 10 most downloaded apps made their way into 313M devices according to our estimates. Just 4% more than April, but bucking the downloads down trend which is a welcome change as we head into the summer.
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All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.
