A Big But Impactless Shuffle - The Most Downloaded Games in May
This is a single insight from This Week in Apps - Boring but Big. Check out the full article for more insights.
Unlike the highest-earning chart, which was fairly stagnant in May, games fought for downloads. On the App Store, every rank has a game that wasn't there in April!
Except for one.
Block Blast was the most downloaded mobile game in the world in May, a rank it's held since dethroning Subway Surfers back in March. Appfigures Intelligence shows the title has made its way into 19M new devices in May. A bit more than April.
It was also the only game that didn't move a single rank on the App Store (and on Google Play, and combined).
Looking at the combined list, it was incumbent Roblox that took the second spot with 16M estimated downloads. Roblox's in-app revenue has seen a sharp decline, but the downloads continue.
Subway Surfers ended May in third place, and it's the third month the once-king has not been the most downloaded game, having given up that position to Block Blast in March. With 15M estimated downloads, however, it's still very popular.
Ludo King and Pizza Ready round out the top five with 11M and 10M estimated downloads, respectively.
Like apps, games have seen downloads decline while revenue is rising, demanding studios work harder for each download.
Together, the top 10 most downloaded games saw 110M downloads in May, up a smidge from April as we head into the more promising summer season.
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All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.
