Insights

McDonald's and Wendy's Went Head to Head on National Cheeseburger Day

National Cheeseburger Day happened last Wednesday. I didn't know this was a thing, but apparently it is. The big three ...


Insights

The AI Study Helper That's Riding the Back-to-School Wave

There's a set of apps that rise at the end of August and the beginning of September - back to school season - adding mil...


Insights

Honor of Kings Retakes the Throne - The Highest Earning Games in the World

We dove into the numbers and, as we expected when we looked at Julys results, global net revenue of the top 10 earning t...


Insights

Offline Games are Still Connecting with Players - The Most Downloaded Games in the World

Your eyes aren't deceiving you the results have been tallied and August's top downloaded games have been carried over f...


Insights

Is Tumblr Still a Relevant Social Network?

I read that when X got banned in Brazil, some turned to Tumblr, causing its usage to go up by 350, and that made me thin...


ASO Guides

📺 Live App Store Optimization Q&A

Ariel answers questions from the live audience about App Store Optimization and app marketing.


This Week in Apps

This Week in Apps - AI Surge

#219 - ChatGPT is part of a growing AI trend - and the numbers are big. The most downloaded and highest earning apps, and milestone hits from Disney+ and Snapchat.


Insights

ChatGPT Enters a Brand New Club of Apps

ChatGPT is one of the fastest-growing apps on mobile right now. Since January, revenue has nearly tripled, ending August...


Insights

Closing in on a $1B Top 10 - The Highest Earning Apps in the World in August

When we look at the top-earning apps (excluding mobile games), the rankings can often feel repetitive. These app giants ...


Insights

The Slipping and Sliding Slows - The Most Downloaded Apps in the World in August

Weve gotten used to seeing app downloads slowly decline, so Augusts estimates came as a surprise. But before we dive int...


Insights

Disney+ Revenue Reversed the Trend

Disney has been in the news a lot recently and mostly for their mega hits and massive controversies. What most don't tal...


Insights

Snapchat+ Wasn't a Mistake After All...

When Snapchat rolled out I called it a way to pay to beta test features and thought it was a mistake and that it wouldn'...


This Week in Apps

This Week in Apps - Goodbye Summer

#218 - X's app revenue goes doublt-digit, Puzzle powerhouse Royal Match tops $3B, ranking the most downloaded and highest-earning games, and Airbnb's best summer.


Insights

Will Getting Banned in Brazil Hurt X's Bottom Line?

Welcome to September, the end of summer in the western hemisphere and also the end of August, which means it's time for ...


Insights

Another Revenue Record for the Top 10 - The Highest Earning Games in the World

The numbers are in, and July was another massive month for spending on mobile games. But more on that in a moment. For t...


Insights

Players Revolt Against Always Online Games - The Most Downloaded Games in the World

The numbers have been pored over and the results are in on July's most downloaded games, which we've ranked below. To...


Insights

Puzzle Powerhouse Royal Match Crosses $3B

Royal Match has quietly climbed the top charts in the last few years, becoming a major contender in the puzzle genre, an...


Insights

Airbnb Ends Its Best Summer To Date

Airbnb has been in the news a lot recently, and not just because of founder mode. For a few years, I used Airbnb's down...


ASO Guides

ASO Techniques: How to Use Keywords to Optimize Your App's Name and Subtitle to Get More Downloads

Learn the basics of App Store Optimization - how a few simple changes to your app's name can increase your visibility and gain more downloads.


This Week in Apps

This Week in Apps - AI Wars

#217 - Claude reaches a milestone but has the wrong strategy, premium dating is hard, the most downloaded and highest-earning apps, and more.


Insights

Claude is Having a Hard Time Chasing ChatGPT - Is AI All About the Model?

These days, when most people think about AI they think about OPenAI's ChatGPT, even though there are a few direct compet...


Insights

The Summer Slump Continues - The Most Downloaded Apps in the World in July

I crunched the numbers and ranked the most downloaded apps in the world in July. The trend to watch this year is an ongo...


Insights

Counting Down to a Billion! The Highest Earning Apps in the World in July

Revenue of the highest-earning apps rose 11 in July, according to our App Intelligence. I chose to open with what's usua...


Insights

Premium Dating is Hard - A Closer Look at The League

While traditional apps have been fighting hard for growth, niche apps have been sprouting and attempting to grow their o...


Insights

Telegram Had its Best Summer (of Revenue) Ever!

Telegram Messenger saw a massive spike in revenue in July, adding the most new revenue in a single month, ever. Our A...


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