Keyword Teardowns

#44 - Apple Will Help You If You Do This

Here's a simple trick to boost your keyword ranks in the App Store


Keyword Teardowns

#43 - Is Instagram a Good Keyword?

What does optimizing for the most popular keyword in the App Store look like?


This Week in Apps

This Week in Apps #96 - New Year, New Battles.

There's no doubt 2022 will be a big year for revenue, and we're already starting to see how it'll play out.


Keyword Teardowns

#42 - The Difference One Word Can Make...

Data always wins when it comes to picking keywords for App Store Optimization


This Week in Apps

This Week in Apps #95 - What to Expect in 2022

What can we expect to see more of in 2022, and what does that mean for competition? That's what this week is all about.


Keyword Teardowns

#41 - The Secret to Generic Keywords

App Store Optimziation for games is a bit different than for apps, but when it comes to ranking, the same rules apply.


This Week in Apps

This Week in Apps #94 - Apple Won Christmas 2021

This week we're going into the top trends from this Christmas weekened. Cars, headsets, and more!


Keyword Teardowns

5 Actionable ASO Secrets To Get Better Ranks

Ariel's top 5 actionable and battle-tested tips for ASO on the App Store.


This Week in Apps

This Week in Apps #93 - What a Year for Content!

What do the most downloaded apps this year tell us about the future? It's all about creators!


Keyword Teardowns

#40 - What Happens Below the Fold

The keyword list is getting more importance and it's an important ASO strategy to keep in mind.


This Week in Apps

This Week in Apps #92 - Just Super

Twitter, DAZN, Games, and more in this week's episode that's starting to tie up 2021.


Insights

🎮 The Top Mobile Games in November

We crunched the numbers and ranked the games with the most downloads and revenue across the App Store and Google Play in November 2021.


Keyword Teardowns

#39 - An Easy Way to Find Better Keywords to Target

What can you do when you can't compete for your main keyword? Find alternatives! Here's how.


This Week in Apps

This Week in Apps #91 - The End of an Era

Instagram is gaining on TikTok, but not where it matters. Twitch isn't looking good, Ticket Master beats the pandemic, and more.


Insights

The Most Downloaded + Highest Earning Apps in November

We crunched the numbers and ranked the apps with the most downloads and revenue across the App Store and Google Play in November 2021.


Keyword Teardowns

#38 - Opportunities Still Exist

Duplication is a cardinal sin that could cost you visibility. Here's a clear example and a lesson in what not to do.


This Week in Apps

This Week in Apps #90 - Everything's Big!

Supercell tried to go big, Black Friday was big, Scanners make big money, Apple cut a big chunk, and TikTok had a big day.


Keyword Teardowns

#37 - The Cardinal Sin of ASO

Duplication is a cardinal sin that could cost you visibility. Here's a clear example and a lesson in what not to do.


This Week in Apps

This Week in Apps #89 - MrBeast Takes on the App Store!

Wish, Etsy, Disney+, MrBeast, and if you think the opportunities have dried up think again...


Keyword Teardowns

#36 - The Algorithm Can't Read Backward

Keyword placement matters. A lot. But it's not just about where, it's also about the direction.


This Week in Apps

This Week in Apps #88 - It's All Changing...

New games, old apps, and how Google's skirting Korea's new law. And more!


Keyword Teardowns

#35 - Are You Focusing On This?

How well you convert downloads into ratings is critical to the success of your ASO


This Week in Apps

This Week in Apps #87 - Thats a Lot of Coin!

NFTs took over the App Store this week, TikTok's revenue grew the most in October, Showtime had a great weekend, and more.


Insights

The Most Downloaded + Highest Earning Apps in October

We crunched the numbers and ranked the apps with the most downloads and revenue across the App Store and Google Play in October 2021.


Keyword Teardowns

#34 - That Old Trick Still Works!

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


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