Widgets. Widgets. Widgets.

Ariel Ariel
1 minute read 9/25/20

This is a single insight from This Week in Apps #28 - Widgets Are on Fire, Pinterest and Discord, Too!. Check out the full article for more insights.


How much time have you spent adding and stacking widgets on your iPhone this week? Based on our estimates, lots of people have.

iOS 14's most anticipated feature, widgets, is now live and in the hands of the masses. This resulted in a slew of new widget-first apps launching (40+ in the last week according to Explorer) and more than 400 available in the App Store right now.

Widgetsmith downloads in the App Store

Three of these brand new widget-first apps have become instant winners. Widgetsmith, Color Widgets, and Photo Widgets, have climbed to the top of the App Store, and together saw more than 7 million downloads in under a week according to our app intelligence. That's right. Millions. For widgets.

Note to developers - widgets are shaping up to be a great selling point. If your app offers widgets make sure you mention that in your app's name or subtitle.

App Intelligence for Everyone!

The insights in this report come right out of our App Intelligence platform, which offers access to download and revenue estimates, installed SDKs, and more! Learn more about the tools or schedule a demo with our team to get started.

Are you a Journalist? You can get access to our app and market intelligence for free through the Appfigures for Journalists program. Contact us for more details.

All figures included in this report are estimated. Unless specified otherwise, estimated revenue is always net, meaning it's the amount the developer earned after Apple and Google took their fee.


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