Betting on the Super Bowl Scores Big Downloads
I noticed Draft Kings rose to (almost) the top of the App Store on Sunday, Super Bowl day. Considering this isn't bettin...
This Tax Season is the Biggest for TurboTax
Changes to tax filing rules improvements (and lots of ads) have made TurboTax one of the main go-to apps for filing tax...
The Game that's Quietly Taken Over the App Store
I noticed an unfamiliar icon was hovering all over the top apps list in the App Store over the last few weeks and had to...
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Opportunity Time - More than 30% of Apps on the App Store & Google Play are Abandoned
There are millions of apps and games on the App Store and Google Play, but just how many are being developed actively? ...
#94 - An Interesting ASO Opportunity
Some keyword opportunities are much more intuitive than most think. Here's an example.
This Week in Apps - Apple's Sweep, Spotify's Explosive year, Mobile Casinos, and More!
#151 - This week we're looking at several trends that could define 2023 + something many app developers are talking about.
Apple's Latest Ratings Sweep is Barely Noticeable (for Bigger Apps)
Lots of developers have told me their iOS apps have lost ratings in the last week. In the last year or so, Apple has do...
A Closer Look at Telegram's App Revenue in Its First Earning Year
Last year Telegram, the messaging app that isn't Meta's and has been on our list of the most downloaded apps in the worl...
Spotify's Downloads Soar to New Heights in 2022
Spotify's downloads took a hard hit when Apple Music first launched. That resulted in the no-longer-news battle between ...
Can Mobile Casino Games Adapt or Is It Game Over?
Mobile casino games are very interesting to me. Not because I'm a big fan of the genre but rather because of how much th...
Vrbo Soars Past Airbnb with Millions of Downloads
Airbnb isn't used to having competition. For a loooong time it was the only owner-renting-by-app service in use. Not onl...
📺 ChatGPT CAN do App Store Optimization for you! Here's How (prompt sheet included)
I found the best ways to use ChatGPT to speed up App Store Optimization with AI
#93 - How to Miss the Mark by Optimizing for the Wrong Keyword
Follow my process for making sure you're optimizing for the best keyword to get more downloads.
This Week in Apps - Collaboration and Competition
#150 - Notion, home automation, Paramount's merger, job searching, and more!
Notion Exploded in Popularity Last Year
Have you switched to Notion? I have. When it comes to team collaboration, there are a whole bunch of options, but I'd o...
Indeed Cements its Lead as the Most Popular Job Search App
The job market is in a very strange place right now. On the one hand, lots of people are moving around now that work fro...
Why is EA Games Shutting Down Apex Legends Mobile?
Earlier this week, EA Games announced its decision to cancel Apex Legends Mobile, a game it released less than a year ag...
Paramount Has a New Plan to Beat Peacock - Will it Work?
Earlier this week, Paramount announced it will be merging its flagship streaming service Paramount with Showtime and ren...
Home Automation is Growing Beyond Tinkerers
Home automation, aka being able to turn your lights on from your phone, is quickly becoming mainstream. I say that not b...
#92 - An Easy Example of Bad ASO Keyword Strategy
A fundamental tip for App Store Optimization that could be costing you downloads.
This Week in Apps - The Top (isn't) Stagnant
#149 - The most downloads and highest-earning apps and games in November, plus where we are and how we got here for non-native frameworks.
RIP Video Editors - The Most Downloaded Apps in December
I crunched the numbers and ranked the most downloaded apps in the world in December, and in case you want to jump ahea...
It (Finally) Happened - The Most Downloaded Games in December
Unlike apps, games saw the exact opposite trend in December with downloads moving up instead of down, in part thanks t...
Candy Crush is... Crashing - The Highest Earning Games in December
Let's continue with games and get the full picture. In addition to downloads, this week I also crunched the numbers an...
Lensa AI Slipped In - The Highest Earning Apps in December
And last in my rankings are the highest-earning apps in the US, which I also rounded up this week. And unlike all the ...
The Most Popular Non-Native Framework Isn't React Native (or Flutter)
Last week I shared a surprising insight about React Native that generated a lot of feedback. Thanks to everyone who sh...
