Insights 4/7/23

Twitter's Mobile Revenue Grew 60% in March, the Most Since November

March is behind us which means it's time to look at Twitter's mobile revenue, the tradition that started with Blue bac...


Insights 4/7/23

Robinhood's Downloads Fall to Three-Year Low

Robinhood, the investing app with no fees, was everything everyone talked about for quite a while in 2021. Pandemic wo...


Insights 4/7/23

Apple's Weather App Went Down Pushing One App's Downloads 566% Up

It's not every day that Apple's services crash, but this week they did and it was epic. Almost every day since the wee...


Insights 4/7/23

Is Dairy Queen's Spring on Food for Downloads Working?

Spring is officially here which means summer is around the corner which means it's almost free-food-for-downloads seas...


Keyword Teardowns 4/5/23

#99 - Poor Keyword Placement is ASO's Worst Enemy

Apple's algorithm looks for specific patterns in order to rank apps. Knowing what they are can change everything for your ASO.


This Week in Apps 3/31/23

This Week in Apps - Everyone's Taking on Instagram

#157 - Hipstamatic attempts a comeback, ByteDance continues its US expansion, Lyft is in trouble, and more.


Insights 3/31/23

TikTok's Parent ByteDance Really Wants to Take Over the US

TikTok seems to be winning the ban war right now, but while most people are paying attention to that, ByteDance, TikTo...


Insights 3/31/23

Hipstamatic (Re)Launches a Classic to Challenge Instagram Culture

If you've been around apps for long enough, and in this case, I really mean a loooong time, you probably remember Hips...


Insights 3/31/23

Why Did Lyft Shift Away from its Founders to a Hired CEO?

Earlier in the week, Uber's chief rival, Lyft, announced it's replacing its founders with a new CEO. A founder stepp...


Insights 3/31/23

Apple Really Wants You to Listen to Classical Music!

Apple launched a new app this week. The first in a while. Apple Music Classical does exactly what you would expect --...


Insights 3/31/23

The Top AI Chatbots Are Earning Millions Right Now

OpenAI started an AI revolution with the release of ChatGPT. For some developers, the revolution is also earning milli...


This Week in Apps 3/24/23

This Week in Apps - The Ban That Isn't Coming

#156 - Why the US won't ban TikTok, AI chatbots take over mobile, the joy of subscriptions, and more!


Insights 3/24/23

The US Won't Ban TikTok Any Time Soon - Here's Why.

The US has been talking about banning Chinese-owned TikTok for a few years now. It got tense there for a minute in 2020,...


Insights 3/24/23

AI Chatbots Are Flooding the App Store and Google Play

In a very short span of four months, AI has made its way into the mainstream thanks to the magic of ChatGPT. It's become...


Insights 3/24/23

This is Why Short Sellers are Targeting Block's Cash App

News broke yesterday that Cash App, which is owned by Block (aka Square), is in trouble thanks to a variety of shady bus...


Insights 3/24/23

Prayer App Hallow's Subscription Time is Here. And It's Big.

Last month I looked at the quot;overnightquot; success of prayer app Hallow. Thanks to a massive Apple Search Ads campai...


Insights 3/24/23

LinkedIn is Turning Into the Next Instagram

LinkedIn's mobile revenue app has been on an up-and-to-the-right journey for several years now, growing as much as 5x si...


Videos 3/22/23

📺 Unlocking the Power of Apple Search Ads (ASA) to Grow Downloads

If you don't do Apple Search Ads right you'll burn your money with poor results. Here's how to do it right.


Keyword Teardowns 3/20/23

#98 - Little Changes Make a Big Difference for App Store Optimization

Small apps have just as many opportunities for discovery as the big ones with App Store Optimization


This Week in Apps 3/17/23

This Week in Apps - All About the Money!

#155 - 2023 is shaping up to be a big year for revenue in the App Store. Maybe even for Twitter...


Insights 3/17/23

Twitter's Mobile Revenue Hit a New Milestone in February

February is behind us, which means it's time to check in on my favorite social network's mobile revenue. I've been wa...


Insights 3/17/23

Does Anyone Still Pay for Snapchat's Premium Subscription?

Another fairly recent subscription I've been keeping an eye on is Snapchat, which I called a paid beta when it first l...


Insights 3/17/23

Peacock & Paramount+ Doubled Monthly Revenue in the Last 12 Months

Did you think the streaming race is over? That HBO Max and Disney won while the others flail? You'd think that if yo...


Insights 3/17/23

Five Months In, CapCut Is a Bigger Threat to Video Editors Than Expected!

I've been following the rise of CapCut, TikTok's video editing app, for quite a while now. CapCut launched as a free...


Insights 3/17/23

What Does Temu's Latest Milestone Mean for App Makers?

Temu has been on the App Store since September of last year, but unlike many most other apps that come and go, Temu di...


Keyword Teardowns 3/6/23

#97 - How Important Are Downloads for App Store Optimization?

Do you think the App Store ranks apps with more downloads higher?


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