Insights

Snapchat+ Wasn't a Mistake After All...

When Snapchat rolled out I called it a way to pay to beta test features and thought it was a mistake and that it wouldn'...


This Week in Apps

This Week in Apps - Goodbye Summer

#218 - X's app revenue goes doublt-digit, Puzzle powerhouse Royal Match tops $3B, ranking the most downloaded and highest-earning games, and Airbnb's best summer.


Insights

Will Getting Banned in Brazil Hurt X's Bottom Line?

Welcome to September, the end of summer in the western hemisphere and also the end of August, which means it's time for ...


Insights

Another Revenue Record for the Top 10 - The Highest Earning Games in the World

The numbers are in, and July was another massive month for spending on mobile games. But more on that in a moment. For t...


Insights

Players Revolt Against Always Online Games - The Most Downloaded Games in the World

The numbers have been pored over and the results are in on July's most downloaded games, which we've ranked below. To...


Insights

Puzzle Powerhouse Royal Match Crosses $3B

Royal Match has quietly climbed the top charts in the last few years, becoming a major contender in the puzzle genre, an...


Insights

Airbnb Ends Its Best Summer To Date

Airbnb has been in the news a lot recently, and not just because of founder mode. For a few years, I used Airbnb's down...


ASO Guides

ASO Techniques: How to Use Keywords to Optimize Your App's Name and Subtitle to Get More Downloads

Learn the basics of App Store Optimization - how a few simple changes to your app's name can increase your visibility and gain more downloads.


This Week in Apps

This Week in Apps - AI Wars

#217 - Claude reaches a milestone but has the wrong strategy, premium dating is hard, the most downloaded and highest-earning apps, and more.


Insights

Claude is Having a Hard Time Chasing ChatGPT - Is AI All About the Model?

These days, when most people think about AI they think about OPenAI's ChatGPT, even though there are a few direct compet...


Insights

The Summer Slump Continues - The Most Downloaded Apps in the World in July

I crunched the numbers and ranked the most downloaded apps in the world in July. The trend to watch this year is an ongo...


Insights

Counting Down to a Billion! The Highest Earning Apps in the World in July

Revenue of the highest-earning apps rose 11 in July, according to our App Intelligence. I chose to open with what's usua...


Insights

Premium Dating is Hard - A Closer Look at The League

While traditional apps have been fighting hard for growth, niche apps have been sprouting and attempting to grow their o...


Insights

Telegram Had its Best Summer (of Revenue) Ever!

Telegram Messenger saw a massive spike in revenue in July, adding the most new revenue in a single month, ever. Our A...


ASO Guides

Mastering Apple Search Ads - Unlock More Downloads with Search Ads Insights

A step by step guide and 7 strategies for getting more downloads and saving money with Apple Search Ads


This Week in Apps

This Week in Apps - The End of Cable TV?

#216 - Ariel's summary of the 2024 Streaming App Industry Report, including the numbers behind its record year, where the industry is going, who's in the lead, and more.


Insights

Video Streaming App Revenue Breaks New Record in 2024

In the last five years, cable TV revenue has been slowly shrinking. And its not because people are watching TV less. Ac...


Insights

Netflix is No Longer the Most In-Demand Streaming App in the US

When you think of video streaming apps one comes to mind quickly and thats Netflix, the OG streamer that made streaming ...


Insights

Peacock and Hulu Figured Out the Formula - Who's Making Moves in 2024

One of the most interesting charts in the 2024 Streaming App Industry Report is an analysis I think all developers and m...


Insights

Ad-Supported Streaming isn't Driving Downloads - But It's Not All Bad

Video streaming apps started with very attractive pricing to gain traction, but within a few short years, all have incre...


Insights

This is the Most Discoverable Video Streaming App in the App Store (No, It's Not Disney+)

With streaming wars hotter than ever, getting noticed in the App Store isn't just a nice-to-have but rather a necessity ...


This Week in Apps

This Week in Apps - Up and Up and Up

#215 - Peacock's bet on the Olympics was worth it, X's revenue recovered, Can AllTrails weather Apple's storm, ChatGPT, and more.


Insights

More Use Apps to Watch the Olympics Than Ever Before!

As the world gathers to witness the grandeur of the Olympic Games, a new trend is emerging in how fans are tuning in to ...


Insights

AllTrails Revenue Hits All-Time High Ahead of Being Sherlocked by Apple

iOS 18 is about to roll out to the public, and with it, an update to Apple Maps that brings topographic maps and trail n...


Insights

Why is CapCut Cutting Its Free Tier?

Not many know this but TikTok, yes, the TikTok, offers a video editing app that's been growing quietly and is now the hi...


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