Keyword Teardowns

#12 - You CAN Outrank the Competition

You don't always need to outperform the competition in order to outrank them. Here's what you need to know.


This Week in Apps

This Week in Apps #77 - That's Not Going to Happen!

Korea dealt what may seem like a massive blow to Apple and Google this week, but I don't think it'll actually happen. Here's why.


Insights

How Much Apple & Google Stand to Lose in Korea

In what I want to say is one of the biggest moves made in the app industry as of late, the government of Korea will [r...


Insights

The Biggest Category in the Mac App Store is...

Last week's "revelation" that developers are shipping fewer Mac apps made the rounds and generated a few other questio...


Insights

This Meme Earned Big Money for TikTok

TikTok's U.S. revenue jumped to its highest single-day figure last week. And not by a little. It grew 50 from its las...


Insights

McDonald's Swaps Toys for Games

You know how I've been saying the world is shifting to start in-app? This week I have another example of that for you ...


Insights

China's Limits on Games Will Change Monetization

Last week China announced a new set of laws that aim to detach kids from the claws of technology by limiting the amoun...


Keyword Teardowns

#11 - It's a Numbers Game

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


Keyword Teardowns

#10 - When It's All the Same

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


Keyword Teardowns

#9 - Almost Perfect...

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


This Week in Apps

This Week in Apps #76 - Reaching New Highs

Scooter Rantals Skyrocket, Headspace, Discord and Peacock Soar, and the Mac App Store...


Insights

Peacock Sets a New Bar

I look at streaming apps a lot and often, and while the big pairmdash;HBO Max and Disneymdash;continue to hold their l...


Insights

Discord's Revenue Hits New High

Another popular app that's hit a new high is Discord, the gamer-friendly chat app that declined a biiiig offer from Mi...


Insights

Why Did Headspace Do That???

Earlier this week, popular meditation app Headspace [announced it's merging](https://techcrunch.com/2021/08/25/headspa...


Insights

Is the Mac App Store Thriving?

I rarely talk about the Mac App Store, and that's because not much goes on there... But this week, I wanted to quantif...


Insights

Scooter Rentals Give Glimpse of the Future

It's no secret that I like me some scooters, and looking at the numbers, I'm not the only one! Downloads of Lime and B...


Keyword Teardowns

#8 - The Same ASO Rules Still Apply...

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


Keyword Teardowns

App Store Optimization is a Numbers Games

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


Keyword Teardowns

#6 - Does Catgory Impact ASO Ranks?

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


This Week in Apps

This Week in Apps #75 - A Bunch of Firsts!

Apps are slowly becoming bringing everyone into the metaverse and brands are trying to stay ahead.


Insights

Fashion + NFTs = Game

French fashion house Louis Vuitton [dipped its toes into the world of mobile games](https://www.ft.com/content/e21a8cf...


Insights

Yik What???

Earlier this week, Yik Yak made a comeback after being shut down in 2017. If you have no idea what Yik Yak is or thi...


Insights

YouTube's Mountain of Money

YouTube hasn't dropped out of the top 5 grossing apps in the U.S. App Store even once this year. Or last year. Or the ...


Insights

Hopper's AI Shines

Hopper, the travel company that uses AI to help you with travel, [raised 175M this week](https://techcrunch.com/2021/0...


Insights

TikTo's Newest Achievement

Social media is slowly becoming all about creator monetization. We can see that when looking at Twitch's and TikTok's ...


Keyword Teardowns

#5 - The Thing About Keyword Duplication...

Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.


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