Insights

Come sail away

And keeping with tradition, let's end on a high note by looking at a trend that's related to the unlockdown Cruises. ...


Insights

Move Aside Parler, GETTR's Here to Take Over. Twitter, Too?

A new socal network sprung up last week with the goal of taking on Twitter by way of Parler. Here are initial numbers on its performance.


Teardowns

App Teardown - Learning from iHeartRadio's Mistakes

In this teardown we'll look at iHeartRadio's performance and keywords in the U.S. App Store


This Week in Apps

This Week in Apps #68 - Peacock, Clubhouse, Crypto, and more.

A lot has happened this week but the gist is pretty clear, everything is growing.


Insights

A year of Streaming for Peacock

Peacock, NBC's streaming app, is about to celebrate its first birthday, which means I won't be able to call it "new" a...


Insights

Clubhouse's Biggest Market Is...

I've analyzed Clubhouse more than once in the last year, but I mainly focused on downloads. Thanks to the launch of th...


Insights

Binance Bygone?

Crypto is in the news a lot, again. This time it's not a weird currency that's taking the store by fire but rather reg...


Insights

Gunning for Parler?

There's a new Parler in town, and it's called Gettr. The app, which builds on the promise of free and open speech, lau...


Insights

It's Time to Move Around the Cabin

Vaccines summer travel. Let's end the week on a high note by looking at the continuing unlockdown. To get an idea o...


Teardowns

App Teardown - Smule's Musical Domination is Threatened

In this teardown we'll look at Smule Karaoke's performance and keywords in the U.S. App Store


Videos

📺 AF Chat: How to Reduce Your Churn by Optimizing User Retention with Anja Obermüller from Adidas

Getting users to download your app or game is the first half of the journey to building a sustainable business. Retention is the second, and is as important.


This Week in Apps

This Week in Apps #67 - The Green Giant, Prime Day, Banking, and Sports

Spotify's attempt to take on Clubhouse went live this week. Will the green monster win the race?


Insights

Spotify (Tries To) Paint it Green

The success of Clubhouse, the audio-only social network that got popular earlier in the year, hasn't gone unnoticed. ...


Insights

More Hopper

Travel is continuing to pick up steam and return to pre-pandemic trends. This week, flight and hotel booking app Hoppe...


Insights

Are You Watching Soccer Right Now?

EURO 2020 (which is playing in 2021) kicked off last week, and if you've been reading for a while, you know that apps ...


Insights

Amazon's Still Got It!

Did you buy anything on sale this Prime Day? Amazon's annual Prime Day took place earlier in the week and looking at...


Insights

Banking by App, Again

Banking is traditionally boring and not something many of us want to think about but rather something we need to do. ...


ASO Guides

Getting the Most out of Custom Product Pages in the New App Store

The art of landing page optimization is (finally) coming to the App Store. Here's what you need to know.


This Week in Apps

This Week in Apps #66 - Instagram for Plants

A look at the most downoaded apps, streaming app growth, TikTok's revenue, and more.


Insights

App downloads grew 7% in May

We released our monthly report on the most downloaded apps for May earlier in the week. TikTok was the most downloaded...


Insights

Peacock's Streaming up a Storm

Peacock, NBC's new(ish) streaming app, will be celebrating its first birthday next month. The app launched at a great ...


Insights

The Instagram for plants

Have you ever looked at a flower and didn't know its name? Or, looked at a dying plant and wanted to know what's going...


Insights

If you thought TikTok was big in the US...

TikTok had its biggest month of revenue in the U.S. in May. We estimate the video platform ended the month with 7.2M o...


Insights

A 24 Hour Rush for Paramount+

One last streamer for this week. I promise. If you look at the top chart in the U.S. this morning, you'll see a strea...


Videos

📺 AF Chat: WWDC 2021 Recap with Joe Cieplinski

WWDC is over and after a week of sessions we have a good idea of what's new for businesses (think, tools to get more downloads)


Insights

The Top Mobile Apps in May by Downloads and Revenue

We crunched the numbers and ranked the apps with the most downloads and revenue across the App Store and Google Play in May 2021.


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