Keyword Teardowns

#51 - That's a Total Takeover!

The two things you need to do right to get more downloads with ASO


Insights

This App is About to Give the Top Banks a Run for their Money!

Lots of things are done by app these days, and one that isn't as attractive but is very important is banking. Capital ...


Insights

HBO Max Continues its Global Expansion

HBO Max continues to expand outside of the US. Earlier this month, HBO started streaming in 15 countries in Europe, wh...


Insights

How Much Did the Superbowl Earn Peacock?

The Superbowl was a great opportunity for Peacock, NBC's streaming app, to get new users. And it did, which isn't surp...


Insights

Demand for LinkedIn is Up 60% in 2022

An app I use often but don't really think of when it comes to growth is LinkedIn. Why? I'm not really sure... One th...


Insights

Vrbo Takes a Commanding Lead, Leaving Airbnb Far Behind

Spring is officially, here and with it, the hope that things will be going back to normal soon. Judging by the downloa...


This Week in Apps

This Week in Apps #106 - Playing with the Big Boys

Traditonal banking is facing competition, Airbnb's competition is getting stronger, the boring platform that continues to grow, and much more.


Keyword Teardowns

#50 - Ratings Run the Show

To see results from App Store Optimization you need to make sure you're concentrating on these two core activities.


This Week in Apps

This Week in Apps #105 - Where's the Money?

How much revenue can you expect from Apple vs. Google? Starlink, the highest-earning apps, and more!


Insights

The Highest-Earning Games in the US

I crunched the number this week to rank the highest-earning games in the US in February. I ranked apps last week, in c...


Insights

Monetizing on Google Play is Hard! Here's What it Looks Like

How much money is there on the App Store vs. Google Play? That's a question I hear often, and this week I found a very...


Insights

Private Messaging App Signal Grows 782% in Russia

I've worked with a few journalists this week to help them with content for their stories, which meant keeping my mind ...


Insights

Starlink is the Most Downloaded App in Ukraine Right now

I've been looking at apps in Russia a lot lately, but this week I want to bring your attention back to Ukraine, where ...


Insights

March Madness Hits the App Store

How's your bracket looking? March Madness tipped off this week, pushing a trio of apps to the top of the App Store. !...


Keyword Teardowns

#49 - A Clever Approach to ASO

One of the worst things you can do to your app is target the wrong keywords. Here's what you should do instead.


This Week in Apps

This Week in Apps #104 - This One's Going to Hurt!

Russia's war continues to make its impact on apps while Apple and Google break up with Russia subtly.


Insights

Google Halts Payments in Russia

Google announced early Thursday that effective immediately, [Google Play's billing system is on pause in Russia](https...


Insights

Did Someone Forget To Turn Off Ads for Talking Ben the Dog?

I've been analyzing the top charts for Russia and the surrounding countries a lot this week, for obvious reasons, and ...


Insights

Rising Gas Prices Grow Demand for GasBuddy By 1,200%

Gas prices have been on the rise in recent months, and the situation in Russia has pushed prices even higher. The hi...


Insights

Bleacher Report's PPV Event Scored BIG

Over the weekend, I spotted an app I don't normally see in the top-grossing list, or really, much at all. That's Bleac...


Insights

The Highest Earning Apps in February

This week I crunched the numbers to rank the highest-earning apps in the US. I'll be looking at games next week. ![]...


ASO Guides

ASO Keyword Research - How to Choose Keywords that Get the Most Downloads

Get hathe most out of your ASO by optimizing for the right keywords. Here's how.


ASO Guides

Are You Hurting Your Organic Success Without Knowing? Here's How to Check

Here are all the checks I run on apps and games to make sure they're ready for ASO.


Insights

VPN Apps Save Millions from Censorship in Russia

Demand for VPN apps is skyrocketing in Russia right now as the government tightens censorship


This Week in Apps

This Week in Apps #103 - The Downloads Don't Stop

Apps take a stand, demand for news apps quadruples, TikTok continues to lead, and more.


Insights

Reface Takes a Stand and Gets a Standing Ovation

This week Reface, an app that shapeshifts faces using AI to look like celebrities, went viral after [taking a stand](h...


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