Insights 5/12/22

App Tracking Transparency Continues to Hurt – The Most Downloaded Games

I crunched the numbers and ranked the most downloaded games in April, and even though this list has a variety of hyper...


Insights 5/12/22

Indeed New Thing Hits a Milestone

I've talked about jobs quite a few times in the last few weeks. We looked at [LinkedIn](https://appfigures.com/resourc...


Insights 5/12/22

Eventbrite Beats COVID (and Then Some)!

2022 is seeing the return of everything IRL, from concerts to sports and vacations. I looked at how apps like [Ticketm...


Keyword Teardowns 5/10/22

#56 - The Key to Apple's Heart

The App Store rewards apps and games that leverage certain features over apps and games that don't.


This Week in Apps 5/6/22

This Week in Apps #112 - The Race is On!

Hulu's silent growth, McDonald's way ahead, the highest earning apps and games, and more.


Insights 5/6/22

Hulu's Revenue is Exploding While No One's Looking

I talk about streamers all the time, and I almost always focus on the big namesHBO Max and Disney. They're popular, th...


Insights 5/6/22

McDonald's Is the Fastest Growing Food App in Its Group

Food delivery apps have grown a bunch over the last couple of years as everything moves to be done from home. That cau...


Insights 5/6/22

The Highest Earning Apps in April

Are apps still making money? Why yes, yes they do! I crunched the numbers and rounded up the top 10 highest earning ap...


Insights 5/6/22

The Highest Earning Games in April

With April behind us, I crunched the numbers and ranked the highest earning games in the US, and to compare this list ...


Insights 5/6/22

Johnny Depp Stars in... Court TV!

Johnny Depp is in court, and an app most people didn't even know existed is having a great couple of weeks. ![](https...


ASO Guides 5/3/22

How To Design Screenshots That Result in Downloads! Musts, Tips, and Don'ts

Convert more views into downloads by optimizing your screenshots. Here's everything you need to know.


ASO Guides 5/3/22

How To Run an A/B Test in App Store Connect (aka. Product Page Optimization)

A/B testing is the easiest and best (and safest) way to grow your downloads. Here's how to actually do it!


This Week in Apps 4/29/22

This Week in Apps #111 - They're All Talking About It!

Apple's about to delete 35% of the App Store, Elon doubles Twitter, Trump joins his own social media network, and more.


Insights 4/29/22

Trump Leads the App Store

Remember Truth Social, the Twitter clone launched by Donald Trump earlier this year? The app many thought could have...


Insights 4/29/22

Everyone (Isn't) Leaving Twitter

The big news this week came after a few weeks of internet struggle for iron man. Elon Musk has officially acquired Twi...


Insights 4/29/22

Apple Gets Ready to Eliminate Almost 30% of Apps in the App Store

News emerged last week that Apple has been emailing developers who haven't updated their apps in over two years and th...


Insights 4/29/22

Dating App Hinge Hits a New All-Time Revenue High

One of the apps Apple isn't sweeping any time soon is Hinge, the dating app that's been chasing big swipers Tinder and...


Insights 4/29/22

Airbnb Beat COVID, Sets a New Daily Downloads High

It's been a while since we looked at how apps that were hit the hardest by covid lockdowns are faring. I'm happy to sh...


ASO Guides 4/29/22

9 Common ASO Mistakes That Hurt Your Downloads

Is App Store Optimization not working as you'd hoped? You're probably making some of these common mistakes.


Keyword Teardowns 4/26/22

#55 - Not Impossible (If You Know What to Do)

Are popular and competitive keywords impossible to penetrate? Not really. Here's what you need to know.


This Week in Apps 4/22/22

This Week in Apps #110 - That's a Lot of Lost Downloads

Facebook lost 60% of downloads, Netflix too, but SHEIN, BeReal, and Tesla didn't. Quite the opposite.


Insights 4/22/22

Facebook's Downloads Are taking a Nosedive Right Now

What's one popular app you can blindly expect to top the download charts without hesitation? If you said Facebook, you...


Insights 4/22/22

Netflix's Subscriber Loss Isn't a Real Surprise (If You Look at This)

This week Netflix disclosed that it [lost subscribers in Q1 of 2022](https://www.cnn.com/2022/04/20/media/netflix-stoc...


Insights 4/22/22

Tesla's Downloads Hit a New High

One little thing I noticed this week is that Tesla hit a new milestone. Although most news coverage these days revol...


Insights 4/22/22

The French Photo-Sharing App That's Taking Over the App Store

Ready for something new? BeReal is a photo-sharing app with a unique spin it asks you to snap a photo of yourself at ...


Insights 4/22/22

Renewed Demand for SHEIN Results In an All-New High

Shopping thrifty? After a surprising end to 2021, fast-fashion shopping app SHEIN has hit a new milestone. SHEIN, the...


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