Are Paid Games Still a Thing?
I don't normally analyze paid apps these days because there's not much going on there. But, I looked this week because...
More Games in 2021, But...
While I'm on the topic of games, as we end 2021, I was curious to see if game developers have been as busy this year a...
Big in Japan
Back to apps. One trend I covered more than once in the newsletter this year was how sports is going the app route. ES...
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🎮 The Top Mobile Games in November
We crunched the numbers and ranked the games with the most downloads and revenue across the App Store and Google Play in November 2021.
#39 - An Easy Way to Find Better Keywords to Target
What can you do when you can't compete for your main keyword? Find alternatives! Here's how.
This Week in Apps #91 - The End of an Era
Instagram is gaining on TikTok, but not where it matters. Twitch isn't looking good, Ticket Master beats the pandemic, and more.
A Year of Clubhouse
2021 started with lots of talk about Clubhouse, a then-new service with the novel idea of connecting people via audio-...
YouTube is On Fire! But Tinder Still Earned More.
We just published our monthly report of [the most downloaded and highest-earning apps in November](https://appfigures....
What Happened to Twitch?
Twitch, the popular streaming service for gamers, had an impressive year of growth in 2020 which continued into 2021. ...
TikTok Lets Instagram Get Ahead...
Video is undoubtedly one of the hottest trends at the moment. One TikTok has mainly commanded for several years now. ...
Ticketmaster Hits a New Milestone
It's been a while since we looked at the impact of Covid on the apps it hurt the most, but this week I noticed a posit...
The Most Downloaded + Highest Earning Apps in November
We crunched the numbers and ranked the apps with the most downloads and revenue across the App Store and Google Play in November 2021.
#38 - Opportunities Still Exist
Duplication is a cardinal sin that could cost you visibility. Here's a clear example and a lesson in what not to do.
This Week in Apps #90 - Everything's Big!
Supercell tried to go big, Black Friday was big, Scanners make big money, Apple cut a big chunk, and TikTok had a big day.
MrBeast Broke YouTube, But... Did He Also Break Mobile?
I love me a good influencer marketing campaign, and last week one of the most ambitious ones I've seen in a while went...
Where Did Everyone Shop This Black Friday?
We wrapped up a massive Black Friday this week, and I wanted to see which app saw the most growth. I'd normally focus ...
Like Fax But Muuuuuuch Bigger!
Last week I [raised a few eyebrows](https://twitter.com/Thomasbcn/status/1465649367734435842?s20) by showing how much ...
The Other Impact of App Tracking Transparency
App Tracking Transparency, Apple's new requirement that apps and games that use tracking variables ask the user for pe...
TikTok is About to Break the App Store
TikTok hit a significant milestone this week that even though I wanted to skip because I've been talking about them a...
#37 - The Cardinal Sin of ASO
Duplication is a cardinal sin that could cost you visibility. Here's a clear example and a lesson in what not to do.
This Week in Apps #89 - MrBeast Takes on the App Store!
Wish, Etsy, Disney+, MrBeast, and if you think the opportunities have dried up think again...
Au Revoir Wish
Although this isn't the Black Friday edition, there's some news in the shopping world that's worth exploring. Earlie...
Etsy's Best Year!
Okay, just one more, I promise. Unlike WIsh, Etsy has had a magnificent year in mobile. So far in 2021, Etsy has seen...
Disney+ Hit a New Milestone
Done with shopping and on to... Streamers! Guess who had the best month of revenue ever? If you read the title, you'l...
This Archaic Category of Apps is Making a TON of Money!
I get asked what's the best app to make to earn money is, and my answer is usually something along the lines of "you c...
Can MrBeast Be as Big on Mobile as He Is on YouTube?
Did you know MrBeast has a mobile app? In case you're not sure who that is, MrBeast is a YouTuber that gives people ...
