So far, I've looked at streaming app downloads in the US -- where many are skipping cable and instead streaming the Wo...
Calm and Headspace, two apps that rose in popularity during lockdowns, are having the weirdest year so far in 2022. ...
A new app has climbed to the top of the charts in the US App Store. Yawn, right? Not exactly! This one's a bit differe...
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A couple of years ago, Shopify rebranded its package tracking app Arrive into a hub for shopping that brought Shopify'...
This is the most fundamental piece of ASO that so many people get wrong. Luckily it's very easy to fix.
#141 - Disney's got a big hit, Hive tries to replace Twitter, Walmart's big Black Friday, and the hottest shopping apps.
The World Cup kicked off last weekend to lots of controversy and a weird schedule, but none of that stopped many from ...
Leaving Twitter is all the rage these days. My entire timeline is full of people saying goodbye to the platform they'r...
The holiday shopping season kickstarted very early this year. What used to start with Black Friday at the end of Novem...
Walmart and Amazon were both ready for battle this holiday shopping season. Amazon thought it'd beat everyone with its...
Disney's Enchanted was a huge success back in 2007, so long ago it was time for a sequel. That happened! Disenchanted,...
A common ASO mistake is so common it's ignored by the algorithm (and is a great opportunity)
#140 - Twitter earns a million in three days, the highest-earning apps and games, Klarna's loss, and more!
Last week we looked at the most-downloaded apps, which means this week, it's time to rank apps and games by revenue. We...
While browsing the top apps in the US I noticed an icon I haven't seen at the top of the chart before. That icon was for...
A lot is going on at and with Twitter right now. There are lots of opinions out there, all of which I will ignore and fo...
Black Friday -- the official one, not the excuse lots of retailers are using to offer discounts in October -- is just ar...
This week I also ranked the highest-earning apps in the US, and was welcomed by a new winner -- TikTok! TikTok was th...
A review of ASO trends and expectations in 2022 + predictions for what you need to do in 2023
Brands like Airbnb and Vrbo need App Store Optimization just like smaller companies and even indie devs. Here's what happens when they don't.
#139 - Gas is making money, the most downloaded apps and games, and the rise of cheap shopping (again).
Now that October is all done, and that I've looked at numbers related to the Twitter madness that's taken over the news ...
A lot has changed for social platforms over the last few years, and the trend is clearly visible when looking at downloa...
I crunched the numbers and ranked the most downloaded mobile games in the world for October, and it's safe to say ATT's ...
Fast fashion, also known as cheap fashion, has been gaining momentum over the last few years. That market generally belo...
I've been following Gas, an anonymous messaging app for kids I expected to disappear as quickly as it appeared. But I wa...