Teardowns

ASO Teardown - 3 Suggestions for Spark Mail to 5x Downloads

In this teardown we'll analyze Spark Mail's performance and keyword strategy + offer suggestion to get ahead


This Week in Apps

This Week in Apps #53 - IPOs, NCAA, Deepfakes, and TikTok's Secret Weapon

In this week's roundup we look at the data behind Roblox's IPO, Twitch's increadible growth, college basketball, a new deepfake app, and TikTok's new video editor.


Teardowns

📺 Live ASO Session - Benchmarking Competitors & Finding Keyword Gaps

Ariel explains how competitor intelligence can be used to speed up keyword research in this live ASO teardown session.


This Week in Apps

This Week in Apps #52 - And the Streaming Race Continues

This week we look at trends in streaming apps, customization, and an app that claims it's a new crypto currency.


Insights

The Most Downloaded Apps in February

We crunched the numbers and ranked the apps with the most downloads across the App Store and Google Play in February 2021.


Teardowns

App Teardown - Why TurboTax isn't Getting to #1 with a Million Downloads

In this teardown we'll look at TurboTax's performance and keywords in the U.S. App Store


This Week in Apps

This Week in Apps #51 - Tom & Jerry vs. Wonder Woman

This week our roundup includes a mega day for HBO Max, an app that animates the dead, the most downloaded mobile games, and more.


Insights

The Most Downloaded Mobile Games in February

We crunched the numbers and rounded up the games with the most downloads across the App Store and Google Play in February 2021.


Teardowns

App Teardown - CSR Racing 2 Has Potential but Needs Maintenance

In this teardown we'll look at CSR Racing 2's ASO, downloads and revenue, competitive analysis, and what's under the hood


This Week in Apps

This Week in Apps #50 - Google, HBO, Facebook, MLB, and that Other App

This week we take a closer look at HBO Max's growth, spring training's impact on MLB's revenue, voice-assistant wars, and more.


Videos

📺 AF Chats: Create a Better ASO Strategy by Learning from Competitors, with Binh Dang

Ariel sat down with ASO marketer BInh Dang to talk about the importance of using competitor intelligence for App Store Optimization


Teardowns

App Teardown: The Weather Channel is #1 for a Reason!

An in-depth analysis of the #1 weather app in the US - The Weather Channel.


Insights

The Most Downloaded Mobile Games in January

We crunched the numbers and rounded up the games with the most downloads across the App Store and Google Play in January 2021.


Teardowns

App Teardown - Match 3D is Getting into ASO

An in-depth look at Match 3D's performance, keyword optimization, and tech stack.


This Week in Apps

This Week in Apps #49 - Dating from Home

This week's we're looking into dating apps, which are having a blissfull year, a new retro beta, and games.


This Week in Apps

This Week in Apps #48 - Are You on Clubhouse?

In 2021 watching and betting on sports happens on your phone, and a few more trends.


Insights

The Most Downloaded Mobile Apps in January 2021

We crunched the numbers and rounded up the apps with the most downloads across the App Store and Google Play in January 2021.


Teardowns

ASO Teardown - Discovery+ Starts Its Journey

In this teardown we'll look at Discovery+'s performance and keywords in the U.S. App Store


This Week in Apps

This Week in Apps #47 - Clubhouse, Uber, WhatsApp, Peacock, and AppLovin

As Robinhood fades from the news (but not top apps) Clubhouse is what people are now talking about


Insights

The Rise of Clubhouse

Excitement around Clubhouse, an audio-first social network is growing strong. Here are the numbers.


Insights

Uber Gets a Liquor License by Buying Drizly

Let's take a look at what 2020 meant for alcohol delivery apps, and why Uber chose Drizly.


Teardowns

ASO Teardown - Robinhood is Almost There

In this teardown we'll look at Robinhood's performance and keywords in the U.S. App Store


This Week in Apps

This Week in Apps #46 - Upside Down, Elon Musk Style

What. A. Week. The stock market was the main cause of joy, elation, concern, and ultimately confusion.


Insights

Reddit, a Short Squeeze, and Elon Musk Push Robinhood to the Moon 🚀

Robinhood downloads have exploded as Redditors try to redistribute wealth in an unprecedented short squeeze. And Elon Musk.


Teardowns

ASO Teardown - Bumble's Gunning for Tinder

In this teardown we'll look at Bumble's performance and keywords in the U.S. App Store


Teardowns

📺 Live App Store Optimization Q&A

Ariel answers questions about App Store Optimization (ASO) submitted by the live audience


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