Teardowns

ASO Teardown: Lessons Learned from Digging into the ASO Strategy of 12 Popular Apps

In this special edition teardown we're looking at the most common takeaways.


Teardowns

ASO Teardown: Fitness Coach is a Lockdown Success Story

In this teardown we'll be examining the keyword and on-page ASO of Fitness Coach


This Week in Apps

This Week in Apps #18 - Calm, TikTok, Streaming, and more.

TikTok's residency continues while new(ish) streamer Peacock TV takes flight


Teardowns

ASO Teardown: FotMob Takes the Lead with a Focused Keyword List

In this teardown we'll be examining the keyword and on-page ASO of FotMob


This Week in Apps

This Week in Apps #17 - TikTok's Replacement, Hamilton, Trump, and more

Politics play into app downloads, and the impact is obvious this week


Teardowns

ASO Teardown: Does Google Maps Really Need App Store Optimization?

In this teardown we'll be examining the keyword and on-page ASO of Google Maps


Videos

📺 WWDC 2020 Recap - Clips are Landing Pages, the Future of the Mac, and More

Ariel sits down with Joe Cieplinski to recap WWDC and its impact on app businesses


Videos

📺 WWDC 2020 Recap - Clips are Landing Pages, the Future of the Mac, and More

Ariel sits down with Joe Cieplinski to recap WWDC and its impact on app businesses


This Week in Apps

This Week in Apps #16 - TikTok, Six Flags, Airbnb, and more

It's China against the world, again. While in the U.S. people are traveling.


Teardowns

ASO Teardown: Grubhub Earns Our First Ever A+

In this teardown we'll be examining the keyword and on-page ASO of Grubhub


Insights

Parler Overtakes Twitter in the U.S. as Downloads Grow by 8,300%

Twitter's new twin has gained excitement, momentum, and some serious endorsements


This Week in Apps

This Week in Apps #15 - HEY, Restaurants, Soccer, and more

Can HEY take on Gmail and Outlook? Is Trump what's keeping Twitter afloat? That and more in this issue.


Teardowns

ASO Teardown: Shop - Learning From Millions of Downloads

In this teardown we'll be examining the keyword and on-page ASO of Shop by Shopify


Insights

How Much Is a Single Download Worth to a Mobile Casino Game?

Casino game revenue is up 53% during the lockdown, but this game isn't just about totals


This Week in Apps

This Week in Apps #14 - Lots of Spikes!

Disney+ hits $100M, Trump takes on the App Store, casino games are printing money, and more


Teardowns

ASO Teardown: Ultimate Guitar Knows How to Optimize ✅

In this ASO teardown we'll be examining the keyword and on-page strategy of Ultimate Guitar


Insights

Market Volatility Catapults Robinhood's Downloads for Second Time in 2020

No-fee Robinhood is enabling mere mortals to take their chances in the stock market


Teardowns

ASO Teardown: News Break Gets the Downloads, but Not Because of Its ASO Strategy...

In this ASO teardown we'll be examining the keyword and on-page strategy of News Break


This Week in Apps

This Week in Apps #12 - Protests and Recovery

Widespread protests have taken center stage, changing trends in the app store


Insights

Airbnb Downloads Recover to Pre-COVID Levels in the U.S.

A sigh of relief for Airbnb in its journey to recovery


Insights

Demand for Police Scanners Challenges Tiktok, Youtube, and Facebook in the App Store

Nationwide protests are driving massive downloads for Police Scanners and News Apps


Teardowns

ASO Teardown: Hulu's Critical Mistakes Mean Lots of Wasted Opportunities

In this ASO teardown we'll be examining the keyword and on-page strategy of streaming service Hulu


Insights

All the Bits - Twitch Revenue Quadruples During Lockdown

The once gamer-focused platform is now used by everyone, which means more downloads and more revenue!


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