The numbers behind App Tracking Transparency
It's been a while since I last looked at the numbers behind Apple's attempt to end Facebook (aka App Tracking Transpar...
Ranked: The top games in July
We rounded up the top games, by downloads and revenue, for July, and here are the results: 
Car rental's new star
Covid has wreaked havoc on the car rental market, but as we continue to claw out of lockdowns and more things are open...
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🎮 The Top Mobile Games by Downloads and Revenue in July
We crunched the numbers and ranked the games with the most downloads and revenue across the App Store and Google Play in July 2021.
#2 - Do Downloads Matter for ASO?
Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.
#1 - Why Did Apple's App Store Algorithm Choose These Apps?
Improve your organic ranks with actionable, hands-on analysis of how the App Store algorithm works under the hood, using real keywords and apps.
This Week in Apps #73 - Look at Them Grow!
Weather apps show massive growth in revenue, as does Disney+. Instagram kicks TikTok, and Square gets into the Buy Now Pay Later game.
The Top Mobile Apps in July by Downloads and Revenue
We crunched the numbers and ranked the apps with the most downloads and revenue across the App Store and Google Play in July 2021.
Weather apps = cash machines
If you've been paying attention to the news or the Air Quality Index lately, you'd know that a lot is going on right n...
Instagram dethrones TikTok
We just published our monthly report of the most downloaded apps in July, and it comes with a small surprise. 
Square wants you to spend more money
Buy now pay later services have seen a serious boom in the last few years. A combination of more time to shop and easi...
Who's this other Uber?
If I'd ask you to name a company that can give you a ride, deliver food to your door, and rent you an electric scooter...
What a month for Disney+
July was a busy month for Disney. It opened with Black Widow, which had fans waiting to see since 2004, and ended with...
App Teardown - Yummly Owns Search Results
An analysis of the ASO strategies used by Yummly in the U.S. App Store
This Week in Apps #72 - It's All About the Money
Netflix gets into games, Peacock's enjoying the Olympics, and so is Snapchat, and Nintendo is getting serious about cutting its losses.
Going for gold!
After delays and controversy, the Olympic games finally kicked off in Japan last Friday. Are people interested in wa...
Why is Netflix playing games?
Netflix announced that they're expanding into a new area--mobile game development. That's right, Netflix wants to to...
Not a doctor
Nintendo announced last week that it's going to hit the undo button on Dr. Mario World, the game they released just be...
Clubhouse is open to all, but...
Clubhouse, the audio-twitter, has been making big moves over the last few months. First, it rolled out an Android app,...
Oh snap!
Snapchat was in the news a lot this morning and last night. Why? A series of unfortunate events lead to a lot of frust...
App Teardown: What Can We Learn From Food Delivery King DoorDash?
An analysis of the ASO strategies used by DoorDash in the U.S. App Store
This Week in Apps #71 - It's IPO Season Again
This week we're looking at the numbers behind IPOs from Outbrain, Duolingo, and Robinhood, and also how HBO Max's expansion into Latin America is going so far.
Outbrain is going public
Last summer, we saw a slew of mobile-related IPOs, a few of which I [covered in this newsletter](https://appfigures.co...
And Duolingo
Did you attempt to learn a new language during the pandemic? You're not the only one. Duolingo, the popular language-l...
Robinhood, too
Last IPO for today is, again, a favorite app of mine--Robinhood. I've been a user of Robinhood for quite a while now a...
HBO Max's takes its success international
One of my favorite streamers, HBO Max, made its first post-launch expansion last month. The streaming platform the too...
