Happy Birthday to the Oculus Quest - Charting First Year Demand
Using app downloads to estimate unit sales for the Oculus Quest sales
ASO Teardown: Duolingo Commands Every Keyword in its Category
In this ASO teardown we'll be examining the keyword and on-page strategy of Duolingo
This Week in Apps #9 - Airbnb's Recovery, Houseparty, Fitness Coach, Walmart, and more
Being able to leave the house is reversing some lockdown trends slowly, but not all.
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Demand for Walmart's Flagship App Tops Amazon's for First Time in 2020
A look into how Walmart's mobile strategy is chipping at Amazon's competitive advantage
ASO Teardown: How Uber Eats Competes Against Rival Food Delivery Services on the App Store
In this ASO teardown we'll be examining the keyword and on-page strategy of Uber Eats
This Week in Apps #8 - Google Maps, E-Scooters, and Starbucks Prove Things are Starting to Open Up
The US economy is reopening, and the impact can already be seen in app downloads across a multitude of categories
Electric Scooter Rental Downloads Grow 3.5x as Bird, Lime, and Spin Returns to Cities
In the age of social-distancing demand for alternative modes of transportation is growing.
Shopify Launches Shop, Takes Top Rank from Walmart and Challenges Amazon
A strategic move by Shopify propels their new shopping assistant to the top of the charts
Google Maps Downloads Rise for the Third Week in a Row
Countries re-opening has a direct impact on app downloads
ASO Teardown: What's a Household Name like Spotify Doing to Get Ahead on the App Store
In this ASO teardown we'll be examining the keyword and on-page strategy of popular music streaming service Spotify
This Week in Apps #7 - TikTok's New Record, India ♥️ Fortnite but not Amazon, Facebook's Zoom-Envy, and more
What does China's "new normal" look like? Facebook puts up a fight, the USPS is in demand.
India and Brazil Push TikTok's Downloads to a New All-Time High
TikTok continues to break records with quarterly downloads reaching an all-new high
How to Evaluate the Success of Your ASO Keyword Strategy
How do you determine if the effort you've put into your keyword strategy and ASO are working out? This guide will show you what to measure and how.
Audible vs. Kindle: E-books Outperform Audiobooks During Social Distancing
Both e-books and audiobooks surge during the pandemic, but one pulls ahead
This Week in Apps #6: New App Stores, Fortnite, Stimulus, and more
Fortnite's Epic walks back its decision to bypass Google Play, Apple expands its App Store, and more.
Epic Begrudgingly Brings Fortnite to Google Play
After months of fighting with Google, Epic gives up fight and puts Fortnite on Google Play
Verizon Chases Zoom, Acquires Blue Jeans to Get Into Video Conferencing
Video conferencing is the future, according to Verizon
How to Improve Your ASO by Analyzing Your Competitors' Keywords
Learn how to analyze your competitors' keywords in order to improve your App Store Optimization
This Week in Apps #5: Quibi Launches, YouTube & Chill Hits 1M Downloads, Shopify, the IRS, and more.
Life continues amid the global lockdown, and the market is adjusting to this new reality.
Airtime is the Netflix & Chill for YouTube — Hits 1,000,000 Downloads
Is streaming alone less fun than streaming together? Airtime says yes a million times.
Quibi: Hollywood's $1.75 Billion Bet on Short-form Video Streaming
Quibi's launch brings together premium content with short-form video streaming
Downloads of Shopify's Package Tracker Arrive Double as Online Shopping Increases
Increase in online shopping pushes growth of package tracker in the US.
Instacart's Extraordinary Growth, By the Numbers
Instacart grows by a factor of 10 during the lockdown
This Week in Apps #4: Europe Gets Disney+, ClassPass Hits Rock Bottom, Etsy Gets into Face Masks, and more.
COVID-19 and the lockdown its necessitating continue to push app consumption ot new extremes.
HBO Goes Free to Slow the Spread, Pushing Downloads Up 500%
Streaming providers race to grab attention during the lockdown
Disney+ Arrives in Europe, Gets More than a Million New Downloads
The numbers behind the rollout of Disney+ in Europe.
